Is Krabbe profitable to sell on Amazon Germany?

Flapen scores Krabbe 34 out of 100 on Amazon Germany, a Fail. Shoppers spend €43K a year across 13 tracked products. 1 of the 2 products launched in the last year cleared the first-year sales bar. Search demand grew -20.0% in the last 90 days.

How competitive is the Krabbe niche on Amazon Germany?

10 brands and 36 sellers compete in Krabbe on Amazon Germany. The top 5 Krabbe products take 84% of clicks, and the top 5 brands take 89%.

What do buyers complain about in Krabbe?

Krabbe buyers on Amazon Germany complain most about Geräuschpegel, Haltbarkeit, and Akkulaufzeit. An estimated 5.2% of orders come back, which is high.

When does demand for Krabbe peak?

Search demand for Krabbe on Amazon Germany peaks in Oct–Nov–Dec, and the busiest month runs 3.7× the quietest.

What does it cost to enter the Krabbe niche?

Krabbe sells for €15.64 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €6.72 to €21.21. The average product has 830 reviews, the count a new listing must catch up to.

Krabbe

Fail

Shoppers spend an estimated $43K a year here, so Krabbe is a Fail.

Filters High Returns

Flapen Score: 34
34 / 100Ranks 1,726 of 2,084 Spielzeug niches · −9 vs the category median of 43
Market size: €43K/yr76K searches / yr
90-day growth: -20.0%search demand this quarter
Competition: 84%top-5 click share · 10 brands · 36 sellers

Flapen Score

Krabbe against its category

The dotted line is the Spielzeug average. Past it, Krabbe is stronger. Inside it, weaker.

34Fail

This niche Category average

See the method

Market

The Krabbe market on Amazon at a glance

Shoppers on Amazon Germany searched for Krabbe 76K times last year and spent an estimated €43K. The top 5 brands take 89% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 3.6% of those searches ended in a purchase.

Shoppers searched for this 76K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.6% of those searches ended in a purchase. Searches in the last 90 days moved -20.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €43K a year.

Searches, last 12 months: 76K
Growth, 90 days vs prior 90: -20.0%
Conversion, latest week: 3.6%
Market size, estimated: €43Ka year
Peak month: November3.7× the quietest month
Top search term: krabbe22K searches a year

02 · Price

A sale here is worth €15.64.

Listings sell for €15.64 on average, from €6.72 to €21.21. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 100 to 250 of them. At €15.64 that is €2K to €4K a year per listing.

Average price: €15.64inside the $15 to $100 sweet spot
Price range: €6.72–€21.21
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 3K–3K
Units per listing a year: 100–250
Revenue per listing a year: €2K–€4K
Returns: 5.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 20.1% of listings are out of stock. The average listing ranks #172 within Baby- & Kleinkindspielzeug. It carries 830 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 20.1%
Average rank: #172in Baby- & Kleinkindspielzeug
Average rating: 4.10 starsAmazon Germany average 4.37 stars
Average reviews: 830per listing
Listings tracked: 13

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 2
Successful launches: 1Amazon's first-year sales bar
Average brand age: 32 months

Products

Top Krabbe products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 84% of clicks. A locked shelf that new listings rarely crack.

Brands

10 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

84%

Top 20: 100%

Open market

Brand 127%
Brand 221%
Brand 320%
Brand 417%
Brand 53%
Brand 63%
Open — no brand owns it (4 brands, 9%)

Demand

Krabbe search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 3.7×

Search terms

Top Krabbe search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

krabbe22K/yr -15.2%1.6% conv.
krabbe baby spielzeug12K/yr -15.2%4.4% conv.
crab4K/yr +17.5%0.6% conv.
krabbe baby6K/yr -31.8%4.4% conv.
krabbe spielzeug4K/yr -20.7%2.5% conv.
krabbel krabbe4K/yr -18.4%4.4% conv.
baby krabbe3K/yr -13.2%2.8% conv.
krabbe spielzeug baby2K/yr -0.6%4.7% conv.
tanzende krabbe2K/yr -37.0%2.5% conv.
spielzeug krabbe2K/yr -23.1%3.4% conv.

Reviews and returns

What reviews say buyers love and hate about Krabbe

We read the reviews and the return reasons for every product selling here.

54%of positive reviews mention “Spaß/Unterhaltungserlebnis”

21%of negative reviews mention “Geräuschpegel”

5.2%of orders come back

“Es läuft nur noch der Sound”

A buyer, on “Geräuschpegel”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Krabbe questions

Answered from the same tracked data.

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