Katana

Shoppers searched for this 1.0M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -20.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €190K a year.

Searches, last 12 months

1.0M

Growth, 90 days vs prior 90

-20.6%

Conversion, latest week

0.2%

Market size, estimated

€190Ka year

Peak month

December1.8× the quietest month

Top search term

katana339K searches a year

Listings sell for €79.69 on average, from €13.16 to €250.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At €79.69 that is €0 to €8K a year per listing.

Average price

€79.69inside the $15 to $100 sweet spot

Price range

€13.16–€250.45

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

€0–€8K

Returns

0.7%of orders · Amazon Germany median 1.1%

84% of listings pay for placement with sponsored ads. 37% ship with Prime. On an average day, 18.1% of listings are out of stock. The average listing ranks #259 within Hobbys. It carries 199 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

37%

Out of stock, average day

18.1%

Average rank

#259in Hobbys

Average rating

4.45 starsAmazon Germany average 4.37 stars

Average reviews

199per listing

Listings tracked

43

10 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 48 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

1Amazon's first-year sales bar

Average brand age

48 months