Is john deere traktor profitable to sell on Amazon Germany?

The niche generates €139K/yr across 42 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Skip it (45/100).

How competitive is the john deere traktor niche?

11 brands and 218 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 84% of demand.

What do buyers complain about in john deere traktor?

Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Radqualität. The return rate is 1.2%.

When does demand for john deere traktor peak?

Demand peaks in Nov–Dec; the busiest month runs 14.3× the quietest.

What does it cost to enter the john deere traktor niche?

Listings span €2.65–€419.38; the average listing price is €80.87 (sweet spot $15–$100). The average incumbent carries 1,633 reviews — the moat a new listing must climb.

john deere traktor

Skip it

Prices mostly outside the sweet spot ($2.65–$419.38) — this niche doesn't clear our bar today.

Returns

Great1.2%

return rate — above 5% kills the launch gate

Avg price

Great€80.87

avg listing price — sweet spot $15–$100

Competition

Great39%

top-5 click share — an open shelf

Review moat

Okay1,633

avg incumbent reviews — the moat a new listing must climb

Brand share

Okay84%

top-5 brand share — brands hold most of the demand

Market size

Okay€139K

€139K/yr · 102K searches

Quality gap

Okay4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-2.8%

90-day search growth — must beat 0% to launch

Conversion

Bad1.7%

search→purchase rate — share of searches ending in a sale

Price range

Bad€2.65–€419.38

cheapest to priciest tracked listing — scored on the share inside $15–$100

Signals High Price

According to Flapen's Amazon Germany niche tracking, john deere traktor is a €139K/yr Amazon Germany market (102K searches/yr). The top 5 brands hold 84% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 45/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

john deere traktor market data

Units sold / yr: 2K–2K; avg 0–100/product
Revenue / yr: €121K–€162K; units × avg price
Conversion rate: 1.7%
Avg BSR: #106
Page quality: 0%
Prime: 74%
Sponsored: 60%
Out of stock: 0.0%
Avg brand age: 52 months
Avg seller age: 188 days

Competition & brand share

Clicks spread well past the top 5 (39% combined) — an open shelf where new products get seen.

Brands

11 falling

Sellers

218

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

39%

Top 20: 78%

Open market

bruder38%
Siku15%
ROLLY TOYS13%
BUILD-A-BUDDY12%
Theo Klein7%
Peg Perego7%
Open — no brand owns it (5 brands, 9%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -2.8% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 14.3×

Open Trend

Top john deere traktor search terms

john deere traktor53K/yr -9.8%1.3% conv.
bruder john deere16K/yr +11.4%1.6% conv.
john deere spielzeug6K/yr +16.0%1.0% conv.
bruder traktor john deere8K/yr +2.1%1.0% conv.
bruder john deere traktor7K/yr +8.7%1.8% conv.
john deere kinder traktor5K/yr -4.5%0.7% conv.
john deere traktor kinder3K/yr +18.1%1.0% conv.
traktor john deere4K/yr -18.8%1.4% conv.

All search terms

Top john deere traktor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

John Deere 46655 Bau-Ihr-Ihnen-Johnny-Traktor Kinder Traktor zum Selbstbauen Hochwertiger für Kinder ab 18 Monaten Spielen und Sammeln Spielzeugtraktor ab 18 Monaten Grüne

BUILD-A-BUDDY€21.274.8★12,226 rev

bruder 02052 - John Deere 6920 mit Frontlader - 1:16 Fahrzeug Traktor Trecker Schlepper Bulldog Bauernhof Landwirtschaft Feldarbeit Maschine bworld Spielzeug

bruder€23.224.8★425 rev

bruder 03155 - John Deere 7R 350 mit Frontlader und Anhänger

bruder€39.564.7★144 rev

bruder 04055 - John Deere 9620X mit Raupenlaufwerk - 1:16 Bauernhof Landwirtschaft Feldarbeit Traktor Trecker Schlepper Bulldog Kettenfahrzeug

bruder€56.534.7★1,305 rev

Theo Klein 3903 John Deere Traktor | Mit Frontlader und Gegengewicht | Demontierbare Einzelteile | Maße: 24 5 cm x 9 5 cm x 12 cm | Spielzeug für Kinder ab 3 Jahren

Theo Klein€14.874.7★1,524 rev

Newest

by launch date

PEG John Deere Farm Power. Der Elektrotraktor mit Funksteuerung und Anhänger. Ab 18 Monaten. Lithium-Akku für Lange Spielzeit.

Peg Perego€213.702 rev

7mo ago

Dedoles Socken Kinder Mädchen Jungen Baumwolle viele lustige Designs Weihnachtssocken 1 Paar Farbe Gelb Motiv Traktor Gr. 27-30

Dedoles€5.176,905 rev

3y ago

bruder 03155 - John Deere 7R 350 mit Frontlader und Anhänger

bruder€39.56144 rev

3y ago

bruder 03151 - John Deere 7R 350 mit Frontlader

bruder€31.77115 rev

4y ago

Siku 1395 John Deere Traktor mit Frontlader Grün Metall/Kunststoff Bereifung aus Gummi Beweglicher Frontlader

Siku€3.97365 rev

6y ago

What buyers say about john deere traktor

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt24%

“Qualität super”

Spaß/Unterhaltungserlebnis21%

“Super Spielzeug, sehr robust und funktionell”

Stärke12%

“Robust”

Geschenk Zweck9%

“Super Geschenk”

beworben Vs Tatsächliches Produkt4%

“sieht aus wie auf dem Bild”

Preis-Leistungs-Verhältnis4%

“Für den Preis schon ok”

Montage/Installation3%

“Aufbau easy”

Design insgesamt2%

“Optik ist trotzdem sehr detailgetreu und schön”

Haltbarkeit2%

“Siku halt”

Gesamtgröße2%

“und ist Ideal für die kleine Sandkiste”

What buyers complain about

Haltbarkeit22%

“Nach wenigen Tagen defekt”

Qualität insgesamt14%

“Für den Preis erwartet man doch etwas mehr Qualität an einem Kinderspielzeug”

Radqualität10%

“Plastikräder sind ein Witz”

Preis-Leistungs-Verhältnis10%

“Zu wenig fürs Geld”

Gesamtgröße7%

“Das ist gigantisch”

Montage/Installation6%

“Aufbauanleitung verbesserungsfähig”

Akkulaufzeit6%

“Akku defekt”

Produktzustand5%

“Dad Gerät ist gebraucht dreckig und hat Gebrauchsspuren”

Haftung/Klebrigkeit2%

“dann heillos verklebt”

Aufladen2%

“Leider entlädt sich der Akku nach kurzer Zeit auch ohne angestellt zu sein”

Top return reasons

Gesamtgröße30%

Defekt Material/Teile16%

Funktionalität insgesamt14%

Batterieeinschluss6%

Qualität insgesamt5%

Geschenk Zweck3%

Produktzustand3%

Add-Ons/Anhänge3%

Radqualität3%

Bewegungsgrad2%

Common questions

Is john deere traktor profitable to sell on Amazon Germany?: The niche generates €139K/yr across 42 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is -2.8%. Flapen's verdict: Skip it (45/100).
How competitive is the john deere traktor niche?: 11 brands and 218 sellers compete. The top 5 products take 39% of clicks and top 5 brands hold 84% of demand.
What do buyers complain about in john deere traktor?: Top complaints mined from reviews: Haltbarkeit, Qualität insgesamt, Radqualität. The return rate is 1.2%.
When does demand for john deere traktor peak?: Demand peaks in Nov–Dec; the busiest month runs 14.3× the quietest.
What does it cost to enter the john deere traktor niche?: Listings span €2.65–€419.38; the average listing price is €80.87 (sweet spot $15–$100). The average incumbent carries 1,633 reviews — the moat a new listing must climb.