Jellycat

Shoppers searched for this 2.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -36.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €435K a year.

Searches, last 12 months

2.7M

Growth, 90 days vs prior 90

-36.7%

Conversion, latest week

0.7%

Market size, estimated

€435Ka year

Peak month

December2.6× the quietest month

Top search term

jellycat1.8M searches a year

Listings sell for €22.11 on average, from €7.92 to €62.57. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At €22.11 that is €6K to €11K a year per listing.

Average price

€22.11inside the $15 to $100 sweet spot

Price range

€7.92–€62.57

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

13K–15K

Units per listing a year

250–500

Revenue per listing a year

€6K–€11K

Returns

0.6%of orders · Amazon Germany median 1.1%

68% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 14.4% of listings are out of stock. The average listing ranks #1,409 within Bau- & Konstruktionsspielzeug. It carries 503 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

68%

Prime listings

92%

Out of stock, average day

14.4%

Average rank

#1,409in Bau- & Konstruktionsspielzeug

Average rating

4.33 starsAmazon Germany average 4.37 stars

Average reviews

503per listing

Listings tracked

25

7 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

7

Successful launches

2Amazon's first-year sales bar

Average brand age

24 months