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jan van haasteren puzzle

Skip it

Soft demand (-39.9% this quarter) — this niche doesn't clear our bar today.

Market size 18Growth 5Conversion 24Competition 83Returns 97Price range 77Avg price 82Brand share 10Review moat 96Quality gap 24

Returns

Incredible0.6%

return rate — above 5% kills the launch gate

Review moat

Incredible87.33

avg incumbent reviews — the moat a new listing must climb

Competition

Great32%

top-5 click share — an open shelf

Avg price

Great€17.87

avg listing price — sweet spot $15–$100

Price range

Great€10.40–€31.00

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad1.9%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad€70K

€70K/yr · 208K searches

Brand share

Bad96%

top-5 brand share — brand-locked demand

Growth

Bad-39.9%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon Germany niche tracking, jan van haasteren puzzle is a €70K/yr Amazon Germany market (208K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Jan–Feb–Nov–Dec. Verdict: Skip it — 44/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

jan van haasteren puzzle market data

Units sold / yr
5K–6K
avg 0–100/product
Revenue / yr
€89K–€107K
units × avg price
Conversion rate
1.9%
Avg BSR
#2,393
Page quality
0%
Prime
87%
Sponsored
65%
Out of stock
0.4%
Avg brand age
47 months
Avg seller age
195 days

Competition & brand share

Clicks spread well past the top 5 (32% combined) — an open shelf where new products get seen.

Brands

10 rising

Sellers

78

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

32%

Top 20: 77%

Open market

3%

  • Jan van Haasteren63%
  • Jumbo22%
  • Heye5%
  • CREAFOMIFE4%
  • MOJIGE3%
  • Ravensburger1%
  • Open — no brand owns it (4 brands, 3%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -39.9% search growth over the last 90 days.
8K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.3×

Top jan van haasteren puzzle search terms

  • jan van haasteren puzzle 1000 teile50K/yr
  • jan van haasteren puzzle34K/yr
  • heye puzzle29K/yr
  • van haasteren puzzle 1000 teile13K/yr
  • jan van haasteren11K/yr
  • heye puzzle 1000 teile15K/yr
  • puzzle jan van haasteren13K/yr
  • puzzle van haasteren7K/yr
  • puzzle heye8K/yr
  • puzzle wimmelbild7K/yr
All search terms

Top jan van haasteren puzzle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%€2K6%€4K9%€6K12%€8K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about jan van haasteren puzzle

What buyers praise and complain about, mined from review topics.

What buyers love

Spaß/Unterhaltungserlebnis54%

“Fun”

Qualität insgesamt13%

“Super Qualität, fest”

Farbe8%

“Auch die pastelligen Farben mochte ich sehr”

Quizspiele4%

“Mir machen die Puzzles Freude”

beworben Vs Tatsächliches Produkt4%

“Produkt wie beschrieben”

Sammlungsobjekte4%

“Wenn es fertig ist kann man viele Kleinigkeiten bewundern”

Geschenk Zweck4%

“Geschenk”

Design insgesamt3%

“Wunderschönes Motiv mit vielen Details”

Speicherkapazität1%

“Ist enorme Platzersparnis bei der Aufbewahrung”

Korrekt Inhalt1%

“passgenaue Teile”

What buyers complain about

Qualität insgesamt25%

“Jumbo Puzzle Qualität lässt stark nach”

Produktzustand17%

“Gebrauchter Karton, minderwertiger Inhalt”

Preis-Leistungs-Verhältnis17%

“Aber der Preis ist o. k.”

Defekt Material/Teile17%

“Schönes Puzzle,leider waren 2 Teile nicht dabei”

Gesamtgröße6%

“Sie passen überhaupt nicht zusammen”

Farbe6%

“ganz schreckliche Farbabstimmung”

Top return reasons

Defekt Material/Teile41%
Geschenk Zweck17%
Produktzustand11%
Qualität insgesamt8%
beworben Vs Tatsächliches Produkt6%
Gesamtgröße3%
Druckqualität3%
Benutzerfreundlichkeit3%
Preis-Leistungs-Verhältnis3%
Funktionalität insgesamt3%

Common questions

Is jan van haasteren puzzle profitable to sell on Amazon Germany?
The niche generates €70K/yr across 52 tracked products. 3 of 10 products launched in the last 360 days are still selling. 90-day search growth is -39.9%. Flapen's verdict: Skip it (44/100).
How competitive is the jan van haasteren puzzle niche?
10 brands and 78 sellers compete. The top 5 products take 32% of clicks and top 5 brands hold 96% of demand.
What do buyers complain about in jan van haasteren puzzle?
Top complaints mined from reviews: Qualität insgesamt, Produktzustand, Preis-Leistungs-Verhältnis. The return rate is 0.6%.
When does demand for jan van haasteren puzzle peak?
Demand peaks in Jan–Feb–Nov–Dec; the busiest month runs 3.3× the quietest.
What does it cost to enter the jan van haasteren puzzle niche?
Listings span €10.40–€31.00; the average listing price is €17.87 (sweet spot $15–$100). The average incumbent carries 87 reviews — the moat a new listing must climb.