Hitster

Shoppers searched for this 5.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 8.0% of those searches ended in a purchase. Searches in the last 90 days moved -32.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €7.8M a year.

Searches, last 12 months

5.7M

Growth, 90 days vs prior 90

-32.1%

Conversion, latest week

8.0%

Market size, estimated

€7.8Ma year

Top search term

hitster3.1M searches a year

Listings sell for €17.23 on average, from €7.92 to €40.07. Amazon reports units sold in ranges. This niche sold 300K to 400K a year. The average listing sells 25,000 to 30,000 of them. At €17.23 that is €431K to €517K a year per listing.

Average price

€17.23inside the $15 to $100 sweet spot

Price range

€7.92–€40.07

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

300K–400K

Units per listing a year

25,000–30,000

Revenue per listing a year

€431K–€517K

Returns

0.7%of orders · Amazon Germany median 1.1%

41% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 5.3% of listings are out of stock. The average listing ranks #37 within Brettspiele. It carries 1,797 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings

41%

Prime listings

94%

Out of stock, average day

5.3%

Average rank

#37in Brettspiele

Average rating

4.56 starsAmazon Germany average 4.37 stars

Average reviews

1,797per listing

Listings tracked

17

6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months

6

Successful launches

5Amazon's first-year sales bar

Average brand age

38 months