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Helloween Kostüme Für Männer Horror

Fail

Demand is soft, at -88.4% this quarter, so Helloween Kostüme Für Männer Horror is a Fail.

Flapen Score
43
43 / 100
Ranks 1,038 of 2,084 Spielzeug niches · on the category median
Market size
€52K/yr241K searches / yr
90-day growth
-88.4%search demand this quarter
Competition
48%top-5 click share · 27 brands · 50 sellers

Flapen Score

Helloween Kostüme Für Männer Horror against its category

The dotted line is the Spielzeug average. Past it, Helloween Kostüme Für Männer Horror is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Helloween Kostüme Für Männer Horror market on Amazon at a glance

Shoppers on Amazon Germany searched for Helloween Kostüme Für Männer Horror 241K times last year and spent an estimated €52K. The top 5 brands take 59% of clicks. Demand peaks in Oct–Nov. Flapen scores it 43 out of 100, a Fail.

01 · Demand

An estimated 0.8% of those searches ended in a purchase.

Shoppers searched for this 241K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -88.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €52K a year.

Searches, last 12 months
241K
Growth, 90 days vs prior 90
-88.4%
Conversion, latest week
0.8%
Market size, estimated
€52Ka year
Peak month
October74.2× the quietest month
Top search term
clown kostüm herren76K searches a year

02 · Price

A sale here is worth €28.51.

Listings sell for €28.51 on average, from €11.96 to €106.25. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At €28.51 that is €0 to €3K a year per listing.

Average price
€28.51inside the $15 to $100 sweet spot
Price range
€11.96–€106.25
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
10.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

60% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 25.2% of listings are out of stock. The average listing ranks #5,318 within Kostüme. It carries 76 reviews at 4.12 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
83%
Out of stock, average day
25.2%
Average rank
#5,318in Kostüme
Average rating
4.12 starsAmazon Germany average 4.37 stars
Average reviews
76per listing
Listings tracked
35

04 · Newcomers

0 of last year's 11 launches cleared the first-year sales bar.

11 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
11
Successful launches
0Amazon's first-year sales bar
Average brand age
39 months

Products

Top Helloween Kostüme Für Männer Horror products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 rising

Sellers

50

Top-5 brand share

59%

Top 20: 94%

Top-5 click share

48%

Top 20: 84%

Open market

38%

  • Brand 117%
  • Brand 216%
  • Brand 311%
  • Brand 48%
  • Brand 57%
  • Brand 64%

Demand

Helloween Kostüme Für Männer Horror search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 74.2×

Search terms

Top Helloween Kostüme Für Männer Horror search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • clown kostüm herren76K/yr
  • horror clown kostüm50K/yr
  • horror clown14K/yr
  • killer clown kostüm21K/yr
  • böser clown kostüm7K/yr
  • horror clown kostüm herren14K/yr
  • halloween kostüm horror clown9K/yr
  • halloween kostüm clown20K/yr
  • halloween clown kostüm7K/yr
  • clown kostüm halloween8K/yr

Reviews and returns

What reviews say buyers love and hate about Helloween Kostüme Für Männer Horror

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Gesamtgröße”
35%of negative reviews mention “Gesamtgröße”
10.2%of orders come back
“für Kinder viel zu groß”
A buyer, on “Gesamtgröße”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Helloween Kostüme Für Männer Horror questions

Answered from the same tracked data.