Skip to content

Hasenkostüm Kinder

Fail

Demand is soft, at -93.5% this quarter, so Hasenkostüm Kinder is a Fail.

Flapen Score
44
44 / 100
Top 46% of 2,084 Spielzeug niches · +1 vs the category median of 43
Market size
€26K/yr84K searches / yr
90-day growth
-93.5%search demand this quarter
Competition
39%top-5 click share · 18 brands · 23 sellers

Flapen Score

Hasenkostüm Kinder against its category

The dotted line is the Spielzeug average. Past it, Hasenkostüm Kinder is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Hasenkostüm Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Hasenkostüm Kinder 84K times last year and spent an estimated €26K. The top 5 brands take 63% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -93.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €26K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
-93.5%
Conversion, latest week
2.1%
Market size, estimated
€26Ka year
Top search term
hasenkostüm kinder53K searches a year

02 · Price

A sale here is worth €14.69.

Listings sell for €14.69 on average, from €5.76 to €34.42. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €14.69 that is €0 to €1K a year per listing.

Average price
€14.69under the $15 to $100 sweet spot
Price range
€5.76–€34.42
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 31.1% of listings are out of stock. The average listing ranks #1,369 within Kostüme. It carries 143 reviews at 4.45 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
88%
Out of stock, average day
31.1%
Average rank
#1,369in Kostüme
Average rating
4.45 starsAmazon Germany average 4.37 stars
Average reviews
143per listing
Listings tracked
25

04 · Newcomers

0 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
9
Successful launches
0Amazon's first-year sales bar
Average brand age
32 months

Products

Top Hasenkostüm Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 39% of clicks. An open shelf where new products get seen.

Brands

18 rising

Sellers

23

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

39%

Top 20: 95%

Open market

29%

  • Brand 126%
  • Brand 212%
  • Brand 39%
  • Brand 48%
  • Brand 58%
  • Brand 68%

Demand

Hasenkostüm Kinder search demand

Weekly searches over the year. Pick a range.

13K8KSpike '26Feb '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Hasenkostüm Kinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • hasenkostüm kinder53K/yr
  • hasen kostüm kinder11K/yr
  • hase kostüm kinder12K/yr
  • kostüm hase kinder8K/yr

Reviews and returns

What reviews say buyers love and hate about Hasenkostüm Kinder

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Qualität insgesamt”
3.0%of orders come back
“Sehr süß und gut verarbeitet”
A buyer, on “Qualität insgesamt”26% of positive reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Hasenkostüm Kinder questions

Answered from the same tracked data.