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Harry Potter Puzzle

soft demand (-52.3% this quarter) — Harry Potter Puzzle doesn't clear our bar today.

Flapen Score

44
Skip it

Top 46% of 2,084 Spielzeug niches · +1 vs the category median of 43

Market size 31Growth 0Conversion 22Competition 77Returns 95Price range 79Avg price 68Brand share 22Review moat 69Quality gap 32
This niche Category average · 2,084 niches

Is Harry Potter Puzzle profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Harry Potter Puzzle is a €141K/yr Amazon Germany market (564K searches/yr). The top 5 brands hold 91% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Skip it — 44/100.

Harry Potter Puzzle: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -52.3% over the last 90 days and 1.8% of searches end in a purchase.

€141K

revenue / yr

Units sold / yr15K
Search volume / yr-52.3%564K
Conversion rate1.8%
Avg price€14.12

Who owns the niche?

The top 5 brands hold 91% of demand, so 9% of the market is open.

9%

open market share

Brands · sellers12 · 192
Top-5 product click share38%
Open market9%
Avg brand age38 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 42 products

Sponsored placement19%
New entrants (1y)5· 2 succeeded
Avg rating4.6★
Avg reviews725

Top Harry Potter Puzzle products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

€0€6K€11K€17K€23K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

192

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

38%

Top 20: 77%

Open market

7%

  • Schmidt51%
  • Ravensburger19%
  • Clementoni12%
  • Trefl7%
  • Jigspsyzh3%
  • theory112%
  • Open — no brand owns it (6 brands, 7%)

Harry Potter Puzzle demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume564KCVR1.8%Products42Brands12Top 5 Brands91%OOS Rate6.9%Rating4.6★Reviews725Avg BSR#1,401
30K20KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 7.7×

Top Harry Potter Puzzle search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • harry potter puzzle190K/yr
  • puzzle harry potter73K/yr
  • thomas kinkade puzzle54K/yr
  • harry potter puzzle 1000 teile54K/yr
  • puzzle 1000 teile harry potter29K/yr
  • puzzle thomas kinkade20K/yr
  • thomas kinkade puzzle 1000 teile20K/yr
  • puzzle harry potter 1000 teile19K/yr
  • thomas kinkade15K/yr
  • harry potter puzzle 500 teile17K/yr

What reviews say buyers love and hate about Harry Potter Puzzle

What buyers mention most, as a share of all reviews.

What buyers love

89% of reviews
Qualität insgesamt27%

Beste Qualität

Spaß/Unterhaltungserlebnis15%

Kind war Happy

Design insgesamt9%

Schönes Design

Farbe7%

gute Farben die an Übergängen gut zu sortieren sind.

Korrekt Inhalt7%

Das 1000 Teile Puzzle macht einen sehr guten Eindruck

What buyers complain about

73% of reviews
Qualität insgesamt18%

Keine Premium Qualität

Defekt Material/Teile16%

Fehlende Teile

Farbe13%

zu blasse und matte Farbe

Dicke5%

Die Puzzleteile sind relativ dünn

beworben Vs Tatsächliches Produkt3%

Reklamation

Harry Potter Puzzle return rate & reasons

Why buyers send it back, as a share of all return requests.

0.9%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Defekt Material/Teile
51%
2Geschenk Zweck
11%
3Produktzustand
8%
4Gesamtgröße
6%
5Haftung/Klebrigkeit
5%

Common Harry Potter Puzzle questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Harry Potter Puzzle 44/100 on Amazon Germany — Skip it. The niche generates €141K/yr across 42 tracked products. 2 of 5 products launched in the last 360 days are still selling. Search demand moved -52.3% over the last 90 days.
Search demand for Harry Potter Puzzle on Amazon Germany peaks in Jan–Nov–Dec, where the busiest month runs 7.7× the quietest.