Halloween Schminke

Shoppers searched for this 373K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -62.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €81K a year.

Searches, last 12 months

373K

Growth, 90 days vs prior 90

-62.9%

Conversion, latest week

2.1%

Market size, estimated

€81Ka year

Peak month

October382.3× the quietest month

Top search term

halloween schminke165K searches a year

Listings sell for €10.18 on average, from €6.01 to €17.16. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 250 to 500 of them. At €10.18 that is €3K to €5K a year per listing.

Average price

€10.18under the $15 to $100 sweet spot

Price range

€6.01–€17.16

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

25K–30K

Units per listing a year

250–500

Revenue per listing a year

€3K–€5K

Returns

1.2%of orders · Amazon Germany median 1.1%

72% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 41.8% of listings are out of stock. The average listing ranks #120 within Gesichtsfarben. It carries 1,011 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings

72%

Prime listings

100%

Out of stock, average day

41.8%

Average rank

#120in Gesichtsfarben

Average rating

4.07 starsAmazon Germany average 4.37 stars

Average reviews

1,011per listing

Listings tracked

18

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months