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gonggi

Skip it

A small market ($8K/yr) — this niche doesn't clear our bar today.

Market size 2Growth 18Conversion 39Competition 28Returns 76Price range 11Avg price 22Brand share 58Review moat 98Quality gap 72

Review moat

Incredible46.65

avg incumbent reviews — the moat a new listing must climb

Returns

Great1.9%

return rate — above 5% kills the launch gate

Quality gap

Good4.3★

avg incumbent rating — lower means beatable quality

Brand share

Good70%

top-5 brand share — brands hold most of the demand

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Competition

Okay68%

top-5 click share — leaders hold, buyers still browse

Avg price

Bad€7.81

avg listing price — sweet spot $15–$100

Growth

Bad-13.2%

90-day search growth — must beat 0% to launch

Price range

Bad€2.75–€16.59

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad€8K

€8K/yr · 33K searches

According to Flapen's Amazon Germany niche tracking, gonggi is a €8K/yr Amazon Germany market (33K searches/yr). The top 5 brands hold 70% of demand. Demand peaks in Mar–Jul. Verdict: Skip it — 38/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

gonggi market data

Units sold / yr
2K–2K
avg 100–250/product
Revenue / yr
€12K–€16K
units × avg price
Conversion rate
3.1%
Avg BSR
#820
Page quality
0%
Prime
82%
Sponsored
53%
Out of stock
20.0%
Avg brand age
34 months
Avg seller age
224 days

Competition & brand share

The top 5 products take 68% of clicks — established leaders, but buyers still shop beyond them.

Brands

16 rising

Sellers

37

Top-5 brand share

70%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

24%

  • ToyPlash25%
  • Vicloon21%
  • CloudSeller11%
  • DEAD SKIN7%
  • JSRHEEM7%
  • EasyCookAsia6%

Demand & seasonality

Weekly Amazon search volume, last 72 weeks — -13.2% search growth over the last 90 days.
9K7KPrime Day '25Black Friday '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar, Jul · busiest ÷ quietest = 6.9×

Top gonggi search terms

  • gonggi15K/yr
  • gonggi spiel5K/yr
  • koreanische spiele2K/yr
  • gongii spiel955/yr
  • gonggi steine907/yr
  • gongi2K/yr
  • gonggi korean game1K/yr
  • squid game gonggi1K/yr
  • gong-gi485/yr
  • gonggi squid game738/yr
All search terms

Top gonggi products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€80720%€2K30%€2K40%€3K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about gonggi

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt31%

“Supi Qualität”

Spaß/Unterhaltungserlebnis29%

“Interessantes Spiel”

beworben Vs Tatsächliches Produkt6%

“Genau so, wie sie mir gefallen”

Quizspiele6%

“Interessantes Spiel, schöne Aufmachung, einfache Spielregeln, gut erklärt”

Kratzfestigkeit6%

“Sie sind alle kratfrei”

Geruch6%

“Gut verarbeitet, sehen klasse aus, riechen nicht unangenehm”

Preis-Leistungs-Verhältnis6%

“außerdem ein fairer Preis.”

Geschenk Zweck4%

“Es war ein Geschenk”

What buyers complain about

Gesamtgröße33%

“Viertel zu gross die Würfel”

Anleitung/Benutzerhandbuch/Fehlerbehebung28%

“Spiel ohne Anleitung, sehr billig”

Preis-Leistungs-Verhältnis17%

“sehr billig”

Top return reasons

Qualität insgesamt27%
Gesamtgröße20%
beworben Vs Tatsächliches Produkt14%
Funktionalität insgesamt7%
Anleitung/Benutzerhandbuch/Fehlerbehebung5%
Design insgesamt5%
Hartes Gefühl5%
Druckqualität5%
Spaß/Unterhaltungserlebnis5%
Kompatibilität – insgesamt5%

Common questions

Is gonggi profitable to sell on Amazon Germany?
The niche generates €8K/yr across 17 tracked products. 90-day search growth is -13.2%. Flapen's verdict: Skip it (38/100).
How competitive is the gonggi niche?
16 brands and 37 sellers compete. The top 5 products take 68% of clicks and top 5 brands hold 70% of demand.
What do buyers complain about in gonggi?
Top complaints mined from reviews: Gesamtgröße, Anleitung/Benutzerhandbuch/Fehlerbehebung, Preis-Leistungs-Verhältnis. The return rate is 1.9%.
When does demand for gonggi peak?
Demand peaks in Mar–Jul; the busiest month runs 6.9× the quietest.
What does it cost to enter the gonggi niche?
Listings span €2.75–€16.59; the average listing price is €7.81 (sweet spot $15–$100). The average incumbent carries 47 reviews — the moat a new listing must climb.