Gojo

Shoppers searched for this 3.7M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -31.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated €269K a year.

Searches, last 12 months

3.7M

Growth, 90 days vs prior 90

-31.2%

Conversion, latest week

0.5%

Market size, estimated

€269Ka year

Peak month

April4.5× the quietest month

Top search term

funko pop1.8M searches a year

Listings sell for €14.63 on average, from €3.92 to €31.31. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 100 to 250 of them. At €14.63 that is €1K to €4K a year per listing.

Average price

€14.63under the $15 to $100 sweet spot

Price range

€3.92–€31.31

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

20K–25K

Units per listing a year

100–250

Revenue per listing a year

€1K–€4K

Returns

1.1%of orders · Amazon Germany median 1.1%

47% of listings pay for placement with sponsored ads. 90% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #449 within Hobbys. It carries 1,435 reviews at 4.59 stars, so a new listing needs social proof before a better product.

Sponsored listings

47%

Prime listings

90%

Out of stock, average day

2.5%

Average rank

#449in Hobbys

Average rating

4.59 starsAmazon Germany average 4.37 stars

Average reviews

1,435per listing

Listings tracked

105

36 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

36

Successful launches

19Amazon's first-year sales bar

Average brand age

32 months