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35

go spiel

Skip it

Weak search conversion (0.1%) — this niche doesn't clear our bar today.

Market size 25Growth 23Conversion 1Competition 35Returns 83Price range 13Avg price 83Brand share 19Review moat 70Quality gap 40

Returns

Great1.6%

return rate — above 5% kills the launch gate

Avg price

Great€78.72

avg listing price — sweet spot $15–$100

Review moat

Good684.06

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Competition

Okay64%

top-5 click share — leaders hold, buyers still browse

Market size

Okay€102K

€102K/yr · 2.2M searches

Growth

Bad-3.3%

90-day search growth — must beat 0% to launch

Brand share

Bad92%

top-5 brand share — brand-locked demand

Price range

Bad€16.89–€645.18

cheapest to priciest tracked listing — scored on the share inside $15–$100

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

According to Flapen's Amazon Germany niche tracking, go spiel is a €102K/yr Amazon Germany market (2.2M searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Mar–Apr–May. Verdict: Skip it — 35/100.

Data updated Jul 17, 2026 · scored weekly · How we score niches

go spiel market data

Units sold / yr
1K–2K
avg 100–250/product
Revenue / yr
€98K–€118K
units × avg price
Conversion rate
0.1%
Avg BSR
#892
Page quality
0%
Prime
81%
Sponsored
88%
Out of stock
7.7%
Avg brand age
44 months
Avg seller age
197 days

Competition & brand share

The top 5 products take 64% of clicks — established leaders, but buyers still shop beyond them.

Brands

8 rising

Sellers

41

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

4%

  • Yellow Mountain Imports52%
  • Hebsacker Verlag15%
  • goki12%
  • Luoyer8%
  • Engelhart4%
  • Songyun3%
  • Open — no brand owns it (2 brands, 4%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -3.3% search growth over the last 90 days.
60K40KSpike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 27.9×

Top go spiel search terms

  • go spiel25K/yr
  • go brettspiel9K/yr
  • go;spiel4K/yr
  • go game4K/yr
  • go brett4K/yr
  • spiel go3K/yr
  • go spielbrett4K/yr
All search terms

Top go spiel products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%€10K20%€20K30%€31K40%€41K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 16 tracked products in this niche — three views at once, no toggling.

What buyers say about go spiel

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt31%

“Gutes produkt”

Magnetische Stärke/Adsorption16%

“Magnete halten gut”

Preis-Leistungs-Verhältnis13%

“Ist das Geld wert”

Spaß/Unterhaltungserlebnis10%

“Sehr schönes Spiel”

beworben Vs Tatsächliches Produkt7%

“Spiel”

Stärke5%

“machen jedoch einen robusten Eindruck.”

Design insgesamt5%

“Ein ästhetisches Spiel”

Portabilität4%

“Das Set ist sehr kompakt und transportabel”

Geschenk Zweck3%

“Ist als Geschenk vorgesehen”

What buyers complain about

Gesamtgröße37%

“Die Spielsteine sind etwas klein”

Anleitung/Benutzerhandbuch/Fehlerbehebung20%

“Keine deutsche Spielanleitung vorhanden”

Dicke4%

“Für ein Go-Brett ist es zwar etwas dünn,”

Top return reasons

Gesamtgröße32%
Defekt Material/Teile16%
Magnetische Stärke/Adsorption12%
Geruch12%
Kompatibilität – insgesamt8%
Design insgesamt4%
Gewicht schwer4%
Funktionalität insgesamt4%
beworben Vs Tatsächliches Produkt4%
Materialqualität4%

Common questions

Is go spiel profitable to sell on Amazon Germany?
The niche generates €102K/yr across 16 tracked products. 90-day search growth is -3.3%. Flapen's verdict: Skip it (35/100).
How competitive is the go spiel niche?
8 brands and 41 sellers compete. The top 5 products take 64% of clicks and top 5 brands hold 92% of demand.
What do buyers complain about in go spiel?
Top complaints mined from reviews: Gesamtgröße, Anleitung/Benutzerhandbuch/Fehlerbehebung, Dicke. The return rate is 1.6%.
When does demand for go spiel peak?
Demand peaks in Mar–Apr–May; the busiest month runs 27.9× the quietest.
What does it cost to enter the go spiel niche?
Listings span €16.89–€645.18; the average listing price is €78.72 (sweet spot $15–$100). The average incumbent carries 684 reviews — the moat a new listing must climb.