Skip to content

Garten Spielgeräte

Fail

The top 5 brands take 100% of clicks, so Garten Spielgeräte is a Fail.

Flapen Score
31
31 / 100
Ranks 1,870 of 2,084 Spielzeug niches · −12 vs the category median of 43
Market size
€46K/yr144K searches / yr
90-day growth
-24.6%search demand this quarter
Competition
96%top-5 click share · 4 brands · 8 sellers

Flapen Score

Garten Spielgeräte against its category

The dotted line is the Spielzeug average. Past it, Garten Spielgeräte is stronger. Inside it, weaker.

31Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Garten Spielgeräte market on Amazon at a glance

Shoppers on Amazon Germany searched for Garten Spielgeräte 144K times last year and spent an estimated €46K. All 4 brands take every click. Demand peaks in Mar–Apr–May. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -24.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months
144K
Growth, 90 days vs prior 90
-24.6%
Conversion, latest week
0.5%
Market size, estimated
€46Ka year
Peak month
March7.3× the quietest month
Top search term
spielgeräte für draußen27K searches a year

02 · Price

A sale here is worth €67.50.

Listings sell for €67.50 on average, from €24.69 to €127.62. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At €67.50 that is €0 to €7K a year per listing.

Average price
€67.50inside the $15 to $100 sweet spot
Price range
€24.69–€127.62
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
€0–€7K
Returns
1.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 33% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Baby- & Kleinkindspielzeug. It carries 1,092 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
33%
Out of stock, average day
0.0%
Average rank
#11in Baby- & Kleinkindspielzeug
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
1,092per listing
Listings tracked
6

04 · Newcomers

2 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
2Amazon's first-year sales bar
Average brand age
39 months

Products

Top Garten Spielgeräte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 96% of clicks. A locked shelf that new listings rarely crack.

Brands

4 falling

Sellers

8

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

96%

Top 20: 100%

Open market

0%

  • Brand 159%
  • Brand 227%
  • Brand 311%
  • Brand 44%

Demand

Garten Spielgeräte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KHoliday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 7.3×

Search terms

Top Garten Spielgeräte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spielgeräte für draußen27K/yr
  • garten kinder spielgeräte24K/yr
  • garten spielgeräte24K/yr
  • outdoor kinder spielgeräte23K/yr
  • spielgeräte für kinder outdoor19K/yr
  • outdoor spielgeräte14K/yr
  • sitzkreisel3K/yr
  • spielkreisel4K/yr
  • sitzkreisel für kinder3K/yr
  • gonge kreisel3K/yr

Reviews and returns

What reviews say buyers love and hate about Garten Spielgeräte

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Spaß/Unterhaltungserlebnis”
15%of negative reviews mention “Qualität insgesamt”
1.2%of orders come back
“Alles absolut billig”
A buyer, on “Qualität insgesamt”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Garten Spielgeräte questions

Answered from the same tracked data.