Is Fledermaus Kostüm Kinder profitable to sell on Amazon Germany?

Flapen scores Fledermaus Kostüm Kinder 31 out of 100 on Amazon Germany, a Fail. Shoppers spend €60K a year across 15 tracked products. 0 of the 6 products launched in the last year cleared the first-year sales bar. Search demand grew -93.8% in the last 90 days.

How competitive is the Fledermaus Kostüm Kinder niche on Amazon Germany?

12 brands and 13 sellers compete in Fledermaus Kostüm Kinder on Amazon Germany. The top 5 Fledermaus Kostüm Kinder products take 72% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Fledermaus Kostüm Kinder?

Fledermaus Kostüm Kinder buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and Haltbarkeit. An estimated 7.4% of orders come back, which is high.

When does demand for Fledermaus Kostüm Kinder peak?

Search demand for Fledermaus Kostüm Kinder on Amazon Germany peaks in Oct–Nov, and the busiest month runs 315.2× the quietest.

What does it cost to enter the Fledermaus Kostüm Kinder niche?

Fledermaus Kostüm Kinder sells for €9.72 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.41 to €17.95. The average product has 66 reviews, the count a new listing must catch up to.

Fledermaus Kostüm Kinder

Fail

Demand is soft, at -93.8% this quarter, so Fledermaus Kostüm Kinder is a Fail.

Filters Low Review Barrier High Returns

Flapen Score: 31
31 / 100Ranks 1,870 of 2,084 Spielzeug niches · −12 vs the category median of 43
Market size: €60K/yr312K searches / yr
90-day growth: -93.8%search demand this quarter
Competition: 72%top-5 click share · 12 brands · 13 sellers

Flapen Score

Fledermaus Kostüm Kinder against its category

The dotted line is the Spielzeug average. Past it, Fledermaus Kostüm Kinder is stronger. Inside it, weaker.

31Fail

This niche Category average

See the method

Market

The Fledermaus Kostüm Kinder market on Amazon at a glance

Shoppers on Amazon Germany searched for Fledermaus Kostüm Kinder 312K times last year and spent an estimated €60K. The top 5 brands take 79% of clicks. Demand peaks in Oct–Nov. Flapen scores it 31 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 312K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -93.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €60K a year.

Searches, last 12 months: 312K
Growth, 90 days vs prior 90: -93.8%
Conversion, latest week: 2.0%
Market size, estimated: €60Ka year
Peak month: October315.2× the quietest month
Top search term: fledermaus kostüm kinder228K searches a year

02 · Price

A sale here is worth €9.72.

Listings sell for €9.72 on average, from €4.41 to €17.95. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 100 to 250 of them. At €9.72 that is €972 to €2K a year per listing.

Average price: €9.72under the $15 to $100 sweet spot
Price range: €4.41–€17.95
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 6K–8K
Units per listing a year: 100–250
Revenue per listing a year: €972–€2K
Returns: 7.4%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 18.1% of listings are out of stock. The average listing ranks #1,672 within Kostüme. It carries 66 reviews at 4.07 stars, so a new listing needs social proof before a better product.

Sponsored listings: 53%
Prime listings: 100%
Out of stock, average day: 18.1%
Average rank: #1,672in Kostüme
Average rating: 4.07 starsAmazon Germany average 4.37 stars
Average reviews: 66per listing
Listings tracked: 15

04 · Newcomers

0 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 6
Successful launches: 0Amazon's first-year sales bar
Average brand age: 30 months

Products

Top Fledermaus Kostüm Kinder products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

12 rising

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

17%

Brand 139%
Brand 217%
Brand 312%
Brand 47%
Brand 56%
Brand 64%
Open — no brand owns it (6 brands, 17%)

Demand

Fledermaus Kostüm Kinder search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov · busiest ÷ quietest = 315.2×

Search terms

Top Fledermaus Kostüm Kinder search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

fledermaus kostüm kinder228K/yr -95.5%2.0% conv.
fledermauskostüm kinder11K/yr -64.4%0.6% conv.
fledermaus kostüm mädchen11K/yr -83.6%1.8% conv.
kostüm fledermaus kinder20K/yr -96.0%2.0% conv.
fledermaus umhang kinder7K/yr -83.1%1.5% conv.
fledermaus kostüm kinder jungen8K/yr -87.8%1.9% conv.
halloween kostüm kinder fledermaus17K/yr -58.6%0.0% conv.
fledermaus kostüm junge5K/yr -98.1%0.0% conv.
halloween kostüm fledermaus kinder6K/yr -90.3%0.0% conv.

Reviews and returns

What reviews say buyers love and hate about Fledermaus Kostüm Kinder

We read the reviews and the return reasons for every product selling here.

50%of positive reviews mention “Gesamtgröße”

67%of negative reviews mention “Gesamtgröße”

7.4%of orders come back

“Fällt klein aus”

A buyer, on “Gesamtgröße”67% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

11 topics

NegativePositive

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FAQ

Common Fledermaus Kostüm Kinder questions

Answered from the same tracked data.

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