Elsa Pferd
FailThe top 5 brands take 100% of clicks, so Elsa Pferd is a Fail.
- Flapen Score
- 30 / 100Ranks 1,930 of 2,084 Spielzeug niches · −13 vs the category median of 4330
- Market size
- €29K/yr32K searches / yr
- 90-day growth
- -35.0%search demand this quarter
- Competition
- 93%top-5 click share · 5 brands · 46 sellers
Flapen Score
Elsa Pferd against its category
The dotted line is the Spielzeug average. Past it, Elsa Pferd is stronger. Inside it, weaker.
Market
The Elsa Pferd market on Amazon at a glance
Shoppers on Amazon Germany searched for Elsa Pferd 32K times last year and spent an estimated €29K. All 5 brands take every click. Demand peaks in Nov–Dec. Flapen scores it 30 out of 100, a Fail.
01 · Demand
An estimated 3.0% of those searches ended in a purchase.
Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €29K a year.
- Searches, last 12 months
- 32K
- Growth, 90 days vs prior 90
- -35.0%
- Conversion, latest week
- 3.0%
- Market size, estimated
- €29Ka year
- Peak month
- December6.6× the quietest month
- Top search term
- elsa pferd10K searches a year
02 · Price
A sale here is worth €30.25.
Listings sell for €30.25 on average, from €14.10 to €51.15. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €30.25 that is €0 to €3K a year per listing.
- Average price
- €30.25inside the $15 to $100 sweet spot
- Price range
- €14.10–€51.15
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 1.3%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
43% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #1,163 within Puppen & Zubehör. It carries 1,697 reviews at 4.60 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 43%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #1,163in Puppen & Zubehör
- Average rating
- 4.60 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,697per listing
- Listings tracked
- 7
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Elsa Pferd products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 17, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Mattel DISNEY Die Eiskönigin Elsa und Nokk - Bewegliche Elsa-Puppe majestätische Wasserfigur Nokk inspiriert vom Zweiten Teil für Kinder ab 3 Jahren HLW58
- Price
- €21.92
- Rating
- 4.7/5
- Reviews
- 1,093
- Age
- 3y ago

Disney Die Eiskönigin 2 ELSA Puppe und Nokk Figur Spielzeug für Kinder ab 3 Jahren
- Price
- €34.66
- Rating
- 4.6/5
- Reviews
- 462
- Age
- 5y ago

Mattel Disney Die Eiskönigin Elsa Modepuppe mit abnehmbarem Kleid und Schuhen mystischem Nokk in Pferdeform und Abenteuer-Kutsche inspiriert von Die Eiskönigin: Winterfest JBG56
- Price
- €40.25
- Rating
- 4.7/5
- Reviews
- 7,998
- Age
- 2y ago

Disney Die Eiskönigin 2 - Jakks Die Eiskönigin 2 Frozen 2 Wassergeist Nokk 40 cm 209264-1 weiß
- Price
- €51.15
- Rating
- 4.3/5
- Reviews
- 1,302
- Age
- 7y ago

Disney Die Eiskönigin kleine ELSA Puppe und Nokk Figur
- Price
- €14.10
- Rating
- 4.4/5
- Reviews
- 515
- Age
- 6y ago
Trending
estimated 90-day click momentum
United Labels Die Eiskönigin Badeanzug UV Schutz 50 für Mädchen ELSA Blau 122/128 Schwimmanzug Einteiler Bademode Kinder Badebekleidung
- Price
- €19.02
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

Disney Die Eiskönigin 2 - Jakks Die Eiskönigin 2 Frozen 2 Wassergeist Nokk 40 cm 209264-1 weiß
- Price
- €51.15
- Rating
- 4.3/5
- Reviews
- 1,302
- Age
- 7y ago

Disney Store Official - Die Eiskönigin - Völlig unverfroren - Spielzeugfigurenset - 8 Spielzeuge - Mit ELSA Anna Olaf Sven Kristoff und Nokk - Ab 3 Jahren geeignet
- Price
- €30.65
- Rating
- 4.5/5
- Reviews
- 506
- Age
- 1y ago

Disney Die Eiskönigin 2 ELSA Puppe und Nokk Figur Spielzeug für Kinder ab 3 Jahren
- Price
- €34.66
- Rating
- 4.6/5
- Reviews
- 462
- Age
- 5y ago

Mattel DISNEY Die Eiskönigin Elsa und Nokk - Bewegliche Elsa-Puppe majestätische Wasserfigur Nokk inspiriert vom Zweiten Teil für Kinder ab 3 Jahren HLW58
- Price
- €21.92
- Rating
- 4.7/5
- Reviews
- 1,093
- Age
- 3y ago
Newest
by launch date
United Labels Die Eiskönigin Badeanzug UV Schutz 50 für Mädchen ELSA Blau 122/128 Schwimmanzug Einteiler Bademode Kinder Badebekleidung
- Price
- €19.02
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 1y ago

Disney Store Official - Die Eiskönigin - Völlig unverfroren - Spielzeugfigurenset - 8 Spielzeuge - Mit ELSA Anna Olaf Sven Kristoff und Nokk - Ab 3 Jahren geeignet
- Price
- €30.65
- Rating
- 4.5/5
- Reviews
- 506
- Age
- 1y ago

Mattel Disney Die Eiskönigin Elsa Modepuppe mit abnehmbarem Kleid und Schuhen mystischem Nokk in Pferdeform und Abenteuer-Kutsche inspiriert von Die Eiskönigin: Winterfest JBG56
- Price
- €40.25
- Rating
- 4.7/5
- Reviews
- 7,998
- Age
- 2y ago

Mattel DISNEY Die Eiskönigin Elsa und Nokk - Bewegliche Elsa-Puppe majestätische Wasserfigur Nokk inspiriert vom Zweiten Teil für Kinder ab 3 Jahren HLW58
- Price
- €21.92
- Rating
- 4.7/5
- Reviews
- 1,093
- Age
- 3y ago

Disney Die Eiskönigin 2 ELSA Puppe und Nokk Figur Spielzeug für Kinder ab 3 Jahren
- Price
- €34.66
- Rating
- 4.6/5
- Reviews
- 462
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 93% of clicks. A locked shelf that new listings rarely crack.
Brands
5 rising
Sellers
46
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
93%
Top 20: 100%
Open market
0%
- Mattel63%
- Disney Frozen23%
- Disney6%
- Disney Store4%
- United Labels3%
Demand
Elsa Pferd search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 6.6×
Search terms
Top Elsa Pferd search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- elsa pferd10K/yr
- nokk3K/yr
- nokk elsa pferd4K/yr
- elsa mit pferd eiskönigin 23K/yr
- elsa wasserpferd3K/yr
- elsa und nokk4K/yr
- elsa mit pferd3K/yr
- elsa nokk2K/yr
Reviews and returns
What reviews say buyers love and hate about Elsa Pferd
We read the reviews and the return reasons for every product selling here.
“leider schon kaputt,”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
12 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Elsa Pferd questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








