Einhorn Kreide
soft demand (-24.2% this quarter) — Einhorn Kreide doesn't clear our bar today.
Flapen Score
Ranks 1,131 of 2,084 Spielzeug niches · −1 vs the category median of 43
Is Einhorn Kreide profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Einhorn Kreide is a €74K/yr Amazon Germany market (352K searches/yr). The top 5 brands hold 93% of demand. Verdict: Skip it — 42/100.
Einhorn Kreide: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -24.2% over the last 90 days and 2.1% of searches end in a purchase.
€74K
revenue / yr
Who owns the niche?
The top 5 brands hold 93% of demand, so 7% of the market is open.
7%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.
0/100
page quality · 53 products
Top Einhorn Kreide products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Folia 380509 - Einhorn Straßenmalkreide für Kinder 5 Stück in Regenbogenfarben Unicorn Kreide im Horn-Design
- Price
- €4.32
- Rating
- 4.3/5
- Reviews
- 217
- Age
- 2y ago
Djeco Star Trek Attack Wing: Romulan Drone Ship Card Pack Wave 1 - English
- Price
- €7.50
- Rating
- 4.6/5
- Reviews
- 223
- Age
- 5y ago
DJECO Mosaik-Box EL Lied der Meerjungfrauen (39423) Mehrfarbig (1)
- Price
- €18.08
- Rating
- 4.5/5
- Reviews
- 155
- Age
- 7y ago
Djeco Kreativ Set Sticker Create animals mit 4 Vorlagen tierischen Aufklebern
- Price
- €6.20
- Rating
- 4.6/5
- Reviews
- 381
- Age
- 14y ago
Eberhard Faber 526560 - Straßenkreide Glitzer Einhorn 6 leuchtende Farben Straßenmalkreide mit Glitzereffekt
- Price
- €5.31
- Rating
- 4.6/5
- Reviews
- 13,355
- Age
- 3y ago
Trending
90-day click momentum
PUSTEFIX MALEFIX Einhorn Straßenmalkreide 6er Doppelpack
- Price
- €12.44
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 2mo ago
ARTISTA 9342961 Bastelset Glitzerfensterbilder Unterwasserwelt Kreativset in praktischer Aufbewahrungsbox DIY-Kit für Kinder ab 6 Jahre
- Price
- €9.63
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago
Djeco A&C- Geschicklichkeitsspiele Mehrfarbig M (37976)
- Price
- €14.68
- Rating
- 4.4/5
- Reviews
- 18
- Age
- 3y ago
Eberhard Faber 526504 - Straßenkreide Glitzer 6 leuchtenden Farben Straßenmalkreide im Kartonetui
- Price
- €4.20
- Rating
- 4.6/5
- Reviews
- 13,355
- Age
- 10y ago
EBERHARD FABER- Straßenkreide Glitzer 20er Eimer
- Price
- €4.25
- Rating
- 4.6/5
- Reviews
- 13,355
- Age
- 7y ago
Newest
by launch datePUSTEFIX MALEFIX Einhorn Straßenmalkreide 6er Doppelpack
- Price
- €12.44
- Rating
- 4.7/5
- Reviews
- 35
- Age
- 2mo ago
5er-Pack Bunte Einhorn Straßenmalkreide Glitzer Strassenkreiden Kinder Strassenmalkreide Malkreide Straße Waschbare Ungiftig Große Kreidestücke Für Bunte Kunstwerke Auf Asphalt Straßen Und Gehwegen
- Price
- €6.85
- Rating
- 4.3/5
- Reviews
- 13
- Age
- 1y ago
ARTISTA 9342961 Bastelset Glitzerfensterbilder Unterwasserwelt Kreativset in praktischer Aufbewahrungsbox DIY-Kit für Kinder ab 6 Jahre
- Price
- €9.63
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago
Djeco Modisch im Labor mit buntem Spiel für Kinder ab 7 Jahren
- Price
- €27.87
- Rating
- 4.8/5
- Reviews
- 6
- Age
- 1y ago
Folia 380509 - Einhorn Straßenmalkreide für Kinder 5 Stück in Regenbogenfarben Unicorn Kreide im Horn-Design
- Price
- €4.32
- Rating
- 4.3/5
- Reviews
- 217
- Age
- 2y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
Brands
11 rising
Sellers
150
Top-5 brand share
93%
Top 20: 100%
Top-5 click share
35%
Top 20: 71%
Open market
5%
- Djeco43%
- folia26%
- Eberhard Faber12%
- Janod10%
- Ars Edition1%
- Xionghonglong1%
- Open — no brand owns it (5 brands, 5%)
Einhorn Kreide demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Top Einhorn Kreide search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- djeco146K/yr
- folia61K/yr
- djeco basteln28K/yr
- folia bastelset24K/yr
- djeco basteln ab 625K/yr
- djeco basteln ab 812K/yr
- einhorn kreide11K/yr
- glitzerkreide4K/yr
- straßenkreide glitzer4K/yr
- djeco spiele5K/yr
What reviews say buyers love and hate about Einhorn Kreide
What buyers mention most, as a share of all reviews.
What buyers love
82% of reviews“Super Spiel”
“Glitter wunderbar”
“Schöne Geschenk Idee für Kinder”
“Super Produkt”
“der Preis absolut fair.”
What buyers complain about
70% of reviews“Farbliche Katastrophe”
“Gib lieber mehr Geld aus”
“Wenig Glitzer”
“Tolle Idee, nicht optimal umgesetzt in der Qualität”
“Was aber echt irreführend ist ist der Ausdruck Glitzer”
Einhorn Kreide return rate & reasons
Why buyers send it back, as a share of all return requests.
0.4%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Einhorn Kreide questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
