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Drachen Bastelset

Maybe

An estimated 0.9% of orders come back. But shoppers spend an estimated $6K a year here, so Drachen Bastelset is a Maybe.

Flapen Score
55
55 / 100
Top 11% of 2,084 Spielzeug niches · +12 vs the category median of 43
Market size
€6K/yr39K searches / yr
90-day growth
+21.5%search demand this quarter
Competition
36%top-5 click share · 18 brands · 66 sellers

Flapen Score

Drachen Bastelset against its category

The dotted line is the Spielzeug average. Past it, Drachen Bastelset is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Drachen Bastelset market on Amazon at a glance

Shoppers on Amazon Germany searched for Drachen Bastelset 39K times last year and spent an estimated €6K. The top 5 brands take 59% of clicks. Demand peaks in Sep–Oct–Nov. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 1.2% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.2% of those searches ended in a purchase. Searches in the last 90 days moved +21.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €6K a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+21.5%
Conversion, latest week
1.2%
Market size, estimated
€6Ka year
Peak month
October12.2× the quietest month
Top search term
drachen basteln11K searches a year

02 · Price

A sale here is worth €13.14.

Listings sell for €13.14 on average, from €6.55 to €30.99. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €13.14 that is €0 to €1K a year per listing.

Average price
€13.14under the $15 to $100 sweet spot
Price range
€6.55–€30.99
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
1K–2K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.9%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

70% of listings pay for placement with sponsored ads. 81% ship with Prime. On an average day, 10.4% of listings are out of stock. The average listing ranks #245 within Kunst & Handwerk. It carries 407 reviews at 4.36 stars, so a new listing needs social proof before a better product.

Sponsored listings
70%
Prime listings
81%
Out of stock, average day
10.4%
Average rank
#245in Kunst & Handwerk
Average rating
4.36 starsAmazon Germany average 4.37 stars
Average reviews
407per listing
Listings tracked
27

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
36 months

Products

Top Drachen Bastelset products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

18 rising

Sellers

66

Top-5 brand share

59%

Top 20: 100%

Top-5 click share

36%

Top 20: 89%

Open market

36%

  • Brand 125%
  • Brand 211%
  • Brand 311%
  • Brand 47%
  • Brand 55%
  • Brand 65%

Demand

Drachen Bastelset search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26NovDecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 12.2×

Search terms

Top Drachen Bastelset search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • drachen basteln11K/yr
  • drachen bastelset24K/yr
  • drachen bausatz4K/yr

Reviews and returns

What reviews say buyers love and hate about Drachen Bastelset

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Spaß/Unterhaltungserlebnis”
17%of negative reviews mention “Haltbarkeit”
0.9%of orders come back
“dann noch kaputt”
A buyer, on “Haltbarkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

21 topics

NegativePositive

FAQ

Common Drachen Bastelset questions

Answered from the same tracked data.