Drachen

Shoppers searched for this 2.2M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved +0.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €452K a year.

Searches, last 12 months

2.2M

Growth, 90 days vs prior 90

+0.4%

Conversion, latest week

1.1%

Market size, estimated

€452Ka year

Peak month

October5.2× the quietest month

Top search term

drachen598K searches a year

Listings sell for €19.03 on average, from €5.81 to €63.98. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 500 to 750 of them. At €19.03 that is €10K to €14K a year per listing.

Average price

€19.03inside the $15 to $100 sweet spot

Price range

€5.81–€63.98

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

40K–50K

Units per listing a year

500–750

Revenue per listing a year

€10K–€14K

Returns

1.5%of orders · Amazon Germany median 1.1%

85% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 10.6% of listings are out of stock. The average listing ranks #52 within Sport & Outdoor. It carries 774 reviews at 4.30 stars, so a new listing needs social proof before a better product.

Sponsored listings

85%

Prime listings

88%

Out of stock, average day

10.6%

Average rank

#52in Sport & Outdoor

Average rating

4.30 starsAmazon Germany average 4.37 stars

Average reviews

774per listing

Listings tracked

48

4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

4

Successful launches

0Amazon's first-year sales bar

Average brand age

36 months