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Doppelschaukel

Fail

Buyers convert on only 0.1% of searches, so Doppelschaukel is a Fail.

Flapen Score
49
49 / 100
Top 26% of 2,084 Spielzeug niches · +6 vs the category median of 43
Market size
€6K/yr49K searches / yr
90-day growth
+8.7%search demand this quarter
Competition
40%top-5 click share · 21 brands · 82 sellers

Flapen Score

Doppelschaukel against its category

The dotted line is the Spielzeug average. Past it, Doppelschaukel is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Doppelschaukel market on Amazon at a glance

Shoppers on Amazon Germany searched for Doppelschaukel 49K times last year and spent an estimated €6K. The top 5 brands take 66% of clicks. Demand peaks in Mar–Apr–May. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 49K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +8.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €6K a year.

Searches, last 12 months
49K
Growth, 90 days vs prior 90
+8.7%
Conversion, latest week
0.1%
Market size, estimated
€6Ka year
Peak month
March8.6× the quietest month
Top search term
doppelschaukel30K searches a year

02 · Price

A sale here is worth €124.35.

Listings sell for €124.35 on average, from €21.90 to €445.79. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At €124.35 that is €0 to €12K a year per listing.

Average price
€124.35above the $15 to $100 sweet spot
Price range
€21.90–€445.79
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
100–250
Units per listing a year
0–100
Revenue per listing a year
€0–€12K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 26% ship with Prime. On an average day, 15.0% of listings are out of stock. The average listing ranks #390 within Sport & Outdoor. It carries 128 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
26%
Out of stock, average day
15.0%
Average rank
#390in Sport & Outdoor
Average rating
4.31 starsAmazon Germany average 4.37 stars
Average reviews
128per listing
Listings tracked
35

04 · Newcomers

4 of last year's 9 launches cleared the first-year sales bar.

9 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months
9
Successful launches
4Amazon's first-year sales bar
Average brand age
40 months

Products

Top Doppelschaukel products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

21 rising

Sellers

82

Top-5 brand share

66%

Top 20: 100%

Top-5 click share

40%

Top 20: 86%

Open market

26%

  • Brand 120%
  • Brand 217%
  • Brand 311%
  • Brand 49%
  • Brand 59%
  • Brand 67%

Demand

Doppelschaukel search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Mar, Apr, May · busiest ÷ quietest = 8.6×

Search terms

Top Doppelschaukel search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • doppelschaukel30K/yr
  • gondelschaukel9K/yr
  • schiffschaukel7K/yr
  • zwillingsschaukel3K/yr
  • schiffschaukel kinder outdoor481/yr
  • doppelschaukel kinder outdoor291/yr

Reviews and returns

What reviews say buyers love and hate about Doppelschaukel

We read the reviews and the return reasons for every product selling here.

18%of positive reviews mention “Qualität insgesamt”
17%of negative reviews mention “Haltbarkeit”
1.1%of orders come back
“Nach 2 Wochen langer Riss in Schaukel”
A buyer, on “Haltbarkeit”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Doppelschaukel questions

Answered from the same tracked data.