Cocomelon
FailShoppers spend an estimated $22K a year here, so Cocomelon is a Fail.
- Flapen Score
- 41 / 100Ranks 1,212 of 2,084 Spielzeug niches · −2 vs the category median of 4341
- Market size
- €22K/yr167K searches / yr
- 90-day growth
- -36.1%search demand this quarter
- Competition
- 41%top-5 click share · 10 brands · 111 sellers
Flapen Score
Cocomelon against its category
The dotted line is the Spielzeug average. Past it, Cocomelon is stronger. Inside it, weaker.
Market
The Cocomelon market on Amazon at a glance
Shoppers on Amazon Germany searched for Cocomelon 167K times last year and spent an estimated €22K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 0.7% of those searches ended in a purchase.
Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.7% of those searches ended in a purchase. Searches in the last 90 days moved -36.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €22K a year.
- Searches, last 12 months
- 167K
- Growth, 90 days vs prior 90
- -36.1%
- Conversion, latest week
- 0.7%
- Market size, estimated
- €22Ka year
- Peak month
- December2.6× the quietest month
- Top search term
- cocomelon66K searches a year
02 · Price
A sale here is worth €19.86.
Listings sell for €19.86 on average, from €6.14 to €57.98. Amazon reports units sold in ranges. This niche sold 1K to 2K a year. The average listing sells 0 to 100 of them. At €19.86 that is €0 to €2K a year per listing.
- Average price
- €19.86inside the $15 to $100 sweet spot
- Price range
- €6.14–€57.98
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 1K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€2K
- Returns
- 1.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
36% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #1,440 within Baby- & Kleinkindspielzeug. It carries 426 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 36%
- Prime listings
- 78%
- Out of stock, average day
- 22.8%
- Average rank
- #1,440in Baby- & Kleinkindspielzeug
- Average rating
- 4.49 starsAmazon Germany average 4.37 stars
- Average reviews
- 426per listing
- Listings tracked
- 36
04 · Newcomers
1 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.
- Launched, last 12 months
- 6
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 38 months
Products
Top Cocomelon products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Cocomelon JJ Plüsch im Einteiler
- Price
- €12.72
- Rating
- 4.2/5
- Reviews
- 1,163
- Age
- 5y ago

CoComelon Badeanzug Jungen Kinder Musical Zwei Stück Top Short Swim Set 18-24 Monate
- Price
- €19.97
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 3y ago

Cocomelon JJ Shirt Plüsch
- Price
- €12.27
- Rating
- 4.3/5
- Reviews
- 1,786
- Age
- 5y ago

CoComelon Peek-A-Boo JJ Plüsch 25 4 cm mit Lieblingslied Sätzen und Geräuschen Spielen Sie Peek-A-Boo mit JJ Spielzeug für Vorschule und Kinder
- Price
- €32.36
- Rating
- 4.7/5
- Reviews
- 1,215
- Age
- 2y ago

TUT TUT Baby Flitzer - CoComelon JJs Spielhaus Schienenset
- Price
- €19.54
- Rating
- 4.5/5
- Reviews
- 110
- Age
- 3y ago
Trending
estimated 90-day click momentum
Levis Mens 578 Baggy Jeans
- Price
- €57.98
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 1y ago

CoComelon Badeanzug Jungen Kinder Musical Zwei Stück Top Short Swim Set 18-24 Monate
- Price
- €19.97
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 3y ago

CoComelon Badeanzug Jungen Kinder Musical Zwei Stück Top Short Swim Set 2-3 Jahre
- Price
- €27.56
- Rating
- 4.6/5
- Reviews
- 49
- Age
- 3y ago

45-tlg. Cocomelon Party Set für Kindergeburtstag
- Price
- €21.18
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

tonies Hörfigur für Toniebox CoComelon Mit JJ durch den Tag Lern- und Mitmachlieder für Kleinkinder ab 1 Jahr Spielzeit ca. 45 Minuten
- Price
- €14.64
- Rating
- 4.6/5
- Reviews
- 5
- Age
- 4mo ago
Newest
by launch date
tonies Hörfigur für Toniebox CoComelon Mit JJ durch den Tag Lern- und Mitmachlieder für Kleinkinder ab 1 Jahr Spielzeit ca. 45 Minuten
- Price
- €14.64
- Rating
- 4.6/5
- Reviews
- 5
- Age
- 4mo ago

45-tlg. Cocomelon Party Set für Kindergeburtstag
- Price
- €21.18
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

FABA Klangfigur die Lieder von Cocomelon Kinder von 1-3 Jahren hörbar mit Geschichten
- Price
- €13.80
- Rating
- 4.2/5
- Reviews
- 104
- Age
- 11mo ago

FABA Sonoro Charakter CoComelon Lieder Musik für Kinder von 1-3 Jahren Wiedergabe mit Geschichtenerzählern spanische Version
- Price
- €12.93
- Rating
- 3.8/5
- Reviews
- 20
- Age
- 12mo ago

Levis Mens 578 Baggy Jeans
- Price
- €57.98
- Rating
- 4.3/5
- Reviews
- 59
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 falling
Sellers
111
Est. top-5 brand share
89%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 83%
Open market
8%
- CoComelon54%
- BANDAI16%
- tonies8%
- VTech6%
- FABA5%
- Giochi Preziosi3%
- Open — no brand owns it (4 brands, 8%)
Demand
Cocomelon search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 2.6×
Search terms
Top Cocomelon search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- cocomelon66K/yr
- cocomelon spielzeug14K/yr
- cocomelon tonie8K/yr
- cocomelon puppe6K/yr
- coco melon4K/yr
- cocomelon deutsch3K/yr
- cocomelon figuren2K/yr
Reviews and returns
What reviews say buyers love and hate about Cocomelon
We read the reviews and the return reasons for every product selling here.
“teuer für den preis”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Cocomelon questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data








