Is Cada profitable to sell on Amazon Germany?

Flapen scores Cada 50 out of 100 on Amazon Germany, a Maybe. Shoppers spend €617K a year across 71 tracked products. 41 of the 53 products launched in the last year cleared the first-year sales bar. Search demand grew -8.6% in the last 90 days.

How competitive is the Cada niche on Amazon Germany?

5 brands and 9 sellers compete in Cada on Amazon Germany. The top 5 Cada products take 21% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Cada?

Cada buyers on Amazon Germany complain most about Montage/Installation, Stärke, and Gesamtgröße. An estimated 0.8% of orders come back.

When does demand for Cada peak?

Search demand for Cada on Amazon Germany peaks in Sep–Oct–Nov, and the busiest month runs 7.9× the quietest.

What does it cost to enter the Cada niche?

Cada sells for €93.62 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €25.06 to €186.60. The average product has 90 reviews, the count a new listing must catch up to.

Cada

Maybe

The average product has only 90 reviews. But the top 5 brands take 100% of clicks, so Cada is a Maybe.

Filters High Price

Flapen Score: 50
50 / 100Top 22% of 2,084 Spielzeug niches · +7 vs the category median of 43
Market size: €617K/yr1.4M searches / yr
90-day growth: -8.6%search demand this quarter
Competition: 21%top-5 click share · 5 brands · 9 sellers

Flapen Score

Cada against its category

The dotted line is the Spielzeug average. Past it, Cada is stronger. Inside it, weaker.

50Maybe

This niche Category average

See the method

Market

The Cada market on Amazon at a glance

Shoppers on Amazon Germany searched for Cada 1.4M times last year and spent an estimated €617K. All 5 brands take every click. Demand peaks in Sep–Oct–Nov. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 0.5% of those searches ended in a purchase.

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.5% of those searches ended in a purchase. Searches in the last 90 days moved -8.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €617K a year.

Searches, last 12 months: 1.4M
Growth, 90 days vs prior 90: -8.6%
Conversion, latest week: 0.5%
Market size, estimated: €617Ka year
Peak month: November7.9× the quietest month
Top search term: lumibricks894K searches a year

02 · Price

A sale here is worth €93.62.

Listings sell for €93.62 on average, from €25.06 to €186.60. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €93.62 that is €9K to €23K a year per listing.

Average price: €93.62inside the $15 to $100 sweet spot
Price range: €25.06–€186.60
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 10K–13K
Units per listing a year: 100–250
Revenue per listing a year: €9K–€23K
Returns: 0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

97% of listings pay for placement with sponsored ads. 99% ship with Prime. On an average day, 19.5% of listings are out of stock. The average listing ranks #1,596 within Bau- & Konstruktionsspielzeug. It carries 90 reviews at 4.71 stars, so a new listing needs social proof before a better product.

Sponsored listings: 97%
Prime listings: 99%
Out of stock, average day: 19.5%
Average rank: #1,596in Bau- & Konstruktionsspielzeug
Average rating: 4.71 starsAmazon Germany average 4.37 stars
Average reviews: 90per listing
Listings tracked: 71

04 · Newcomers

41 of last year's 53 launches cleared the first-year sales bar.

53 products launched here in the last 12 months. 41 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months: 53
Successful launches: 41Amazon's first-year sales bar
Average brand age: 22 months

Products

Top Cada products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 21% of clicks. An open shelf where new products get seen.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

21%

Top 20: 61%

Open market

Brand 189%
Brand 210%
Brand 30%
Brand 40%
Brand 50%

Demand

Cada search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep, Oct, Nov · busiest ÷ quietest = 7.9×

Search terms

Top Cada search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

lumibricks894K/yr +4.8%0.6% conv.
funwhole398K/yr -51.1%0.4% conv.
funhole33K/yr -45.1%0.5% conv.
lumibricks mittelalter9K/yr +18.1%1.7% conv.
lumibrix7K/yr +44.6%0.7% conv.
funwhole klemmbausteine17K/yr -41.5%0.2% conv.
bricklink11K/yr -46.9%0.1% conv.
funhole klemmbausteine14K/yr -44.8%0.3% conv.
lumbricks6K/yr -28.3%0.2% conv.
fun whole15K/yr -46.0%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Cada

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Design insgesamt”

11%of negative reviews mention “Montage/Installation”

0.8%of orders come back

“Ist noch nicht zusammen gebaut”

A buyer, on “Montage/Installation”11% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Cada questions

Answered from the same tracked data.

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