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Brio Duplo Adapter

Fail

Demand is soft, at -48.8% this quarter, so Brio Duplo Adapter is a Fail.

Flapen Score
41
41 / 100
Ranks 1,212 of 2,084 Spielzeug niches · −2 vs the category median of 43
Market size
€15K/yr17K searches / yr
90-day growth
-48.8%search demand this quarter
Competition
68%top-5 click share · 11 brands · 20 sellers

Flapen Score

Brio Duplo Adapter against its category

The dotted line is the Spielzeug average. Past it, Brio Duplo Adapter is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Brio Duplo Adapter market on Amazon at a glance

Shoppers on Amazon Germany searched for Brio Duplo Adapter 17K times last year and spent an estimated €15K. The top 5 brands take 74% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 6.0% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 6.0% of those searches ended in a purchase. Searches in the last 90 days moved -48.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €15K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
-48.8%
Conversion, latest week
6.0%
Market size, estimated
€15Ka year
Peak month
December11.1× the quietest month
Top search term
brio duplo adapter6K searches a year

02 · Price

A sale here is worth €14.55.

Listings sell for €14.55 on average, from €9.25 to €26.26. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €14.55 that is €0 to €1K a year per listing.

Average price
€14.55under the $15 to $100 sweet spot
Price range
€9.25–€26.26
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€1K
Returns
0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.3% of listings are out of stock. The average listing ranks #184 within Bau- & Konstruktionsspielzeug. It carries 137 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
100%
Out of stock, average day
22.3%
Average rank
#184in Bau- & Konstruktionsspielzeug
Average rating
4.56 starsAmazon Germany average 4.37 stars
Average reviews
137per listing
Listings tracked
13

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
19 months

Products

Top Brio Duplo Adapter products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 68% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 rising

Sellers

20

Top-5 brand share

74%

Top 20: 100%

Top-5 click share

68%

Top 20: 100%

Open market

20%

  • Brand 132%
  • Brand 218%
  • Brand 310%
  • Brand 48%
  • Brand 56%
  • Brand 66%

Demand

Brio Duplo Adapter search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 11.1×

Search terms

Top Brio Duplo Adapter search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • brio duplo adapter6K/yr
  • duplo brio adapter4K/yr
  • track connector duplo brio2K/yr
  • toy2 track connectors2K/yr
  • brio duplo2K/yr
  • track connector322/yr
  • toy2585/yr
  • toy 2 track connector34/yr

Reviews and returns

What reviews say buyers love and hate about Brio Duplo Adapter

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Gesamtgröße”
25%of negative reviews mention “Gleichgewicht/Stabilität”
0.7%of orders come back
“die Schrägen sind mir zu wackelig, da sie nur an einer Verbindung heben.”
A buyer, on “Gleichgewicht/Stabilität”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Brio Duplo Adapter questions

Answered from the same tracked data.