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Bowser Kostüm

Fail

Demand is soft, at -93.3% this quarter, so Bowser Kostüm is a Fail.

Flapen Score
34
34 / 100
Ranks 1,726 of 2,084 Spielzeug niches · −9 vs the category median of 43
Market size
€29K/yr87K searches / yr
90-day growth
-93.3%search demand this quarter
Competition
64%top-5 click share · 13 brands · 43 sellers

Flapen Score

Bowser Kostüm against its category

The dotted line is the Spielzeug average. Past it, Bowser Kostüm is stronger. Inside it, weaker.

34Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Bowser Kostüm market on Amazon at a glance

Shoppers on Amazon Germany searched for Bowser Kostüm 87K times last year and spent an estimated €29K. The top 5 brands take 82% of clicks. Demand peaks in Jan–Feb. Flapen scores it 34 out of 100, a Fail.

01 · Demand

An estimated 1.0% of those searches ended in a purchase.

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved -93.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €29K a year.

Searches, last 12 months
87K
Growth, 90 days vs prior 90
-93.3%
Conversion, latest week
1.0%
Market size, estimated
€29Ka year
Peak month
February32.4× the quietest month
Top search term
donkey kong kostüm38K searches a year

02 · Price

A sale here is worth €33.40.

Listings sell for €33.40 on average, from €9.28 to €75.12. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €33.40 that is €0 to €3K a year per listing.

Average price
€33.40inside the $15 to $100 sweet spot
Price range
€9.28–€75.12
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
750–1K
Units per listing a year
0–100
Revenue per listing a year
€0–€3K
Returns
9.6%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

47% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 10.1% of listings are out of stock. The average listing ranks #1,305 within Kostüme. It carries 429 reviews at 4.18 stars, so a new listing needs social proof before a better product.

Sponsored listings
47%
Prime listings
95%
Out of stock, average day
10.1%
Average rank
#1,305in Kostüme
Average rating
4.18 starsAmazon Germany average 4.37 stars
Average reviews
429per listing
Listings tracked
19

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
52 months

Products

Top Bowser Kostüm products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 64% of clicks. Leaders hold, but buyers still shop past them.

Brands

13 rising

Sellers

43

Top-5 brand share

82%

Top 20: 100%

Top-5 click share

64%

Top 20: 100%

Open market

13%

  • Brand 145%
  • Brand 218%
  • Brand 36%
  • Brand 46%
  • Brand 56%
  • Brand 65%
  • Open — no brand owns it (7 brands, 13%)

Demand

Bowser Kostüm search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Spike '26MarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Feb · busiest ÷ quietest = 32.4×

Search terms

Top Bowser Kostüm search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • donkey kong kostüm38K/yr
  • yoshi kostüm kinder33K/yr
  • donkey kong kostüm herren6K/yr
  • donkey kong kostüm kinder7K/yr
  • kostüm yoshi kinder3K/yr

Reviews and returns

What reviews say buyers love and hate about Bowser Kostüm

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Qualität insgesamt”
30%of negative reviews mention “Gesamtgröße”
9.6%of orders come back
“Das Kostüm ist zu klein”
A buyer, on “Gesamtgröße”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Bowser Kostüm questions

Answered from the same tracked data.