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Black Pearl

Fail

Buyers convert on only 0.2% of searches, so Black Pearl is a Fail.

Flapen Score
38
38 / 100
Ranks 1,462 of 2,084 Spielzeug niches · −5 vs the category median of 43
Market size
€44K/yr190K searches / yr
90-day growth
-34.1%search demand this quarter
Competition
61%top-5 click share · 9 brands · 154 sellers

Flapen Score

Black Pearl against its category

The dotted line is the Spielzeug average. Past it, Black Pearl is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Black Pearl market on Amazon at a glance

Shoppers on Amazon Germany searched for Black Pearl 190K times last year and spent an estimated €44K. The top 5 brands take 84% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 38 out of 100, a Fail.

01 · Demand

An estimated 0.2% of those searches ended in a purchase.

Shoppers searched for this 190K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.2% of those searches ended in a purchase. Searches in the last 90 days moved -34.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €44K a year.

Searches, last 12 months
190K
Growth, 90 days vs prior 90
-34.1%
Conversion, latest week
0.2%
Market size, estimated
€44Ka year
Peak month
November3.2× the quietest month
Top search term
lego black pearl81K searches a year

02 · Price

A sale here is worth €109.35.

Listings sell for €109.35 on average, from €18.52 to €308.78. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €109.35 that is €0 to €11K a year per listing.

Average price
€109.35above the $15 to $100 sweet spot
Price range
€18.52–€308.78
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
€0–€11K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

94% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 2.5% of listings are out of stock. The average listing ranks #1,785 within Bau- & Konstruktionsspielzeug. It carries 1,304 reviews at 4.21 stars, so a new listing needs social proof before a better product.

Sponsored listings
94%
Prime listings
83%
Out of stock, average day
2.5%
Average rank
#1,785in Bau- & Konstruktionsspielzeug
Average rating
4.21 starsAmazon Germany average 4.37 stars
Average reviews
1,304per listing
Listings tracked
18

04 · Newcomers

3 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 3 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
3Amazon's first-year sales bar
Average brand age
31 months

Products

Top Black Pearl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

154

Top-5 brand share

84%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

11%

  • Brand 127%
  • Brand 226%
  • Brand 315%
  • Brand 49%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (3 brands, 11%)

Demand

Black Pearl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 3.2×

Search terms

Top Black Pearl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lego black pearl81K/yr
  • black pearl30K/yr
  • black pearl lego33K/yr
  • black pearl modellschiff13K/yr
  • black pearl klemmbausteine6K/yr
  • mould king black pearl5K/yr
  • lego piratenschiff black pearl3K/yr
  • lego jack sparrow black pearl3K/yr
  • lego fluch der karibik black pearl4K/yr
  • lego 10365 black pearl4K/yr

Reviews and returns

What reviews say buyers love and hate about Black Pearl

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Design insgesamt”
29%of negative reviews mention “Montage/Installation”
1.1%of orders come back
“Etwas tricky im Aufbau”
A buyer, on “Montage/Installation”29% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Black Pearl questions

Answered from the same tracked data.