Is Bausteine Xxl profitable to sell on Amazon Germany?

Flapen scores Bausteine Xxl 46 out of 100 on Amazon Germany, a Fail. Shoppers spend €325K a year across 35 tracked products. 0 of the 3 products launched in the last year cleared the first-year sales bar. Search demand grew -31.6% in the last 90 days.

How competitive is the Bausteine Xxl niche on Amazon Germany?

14 brands and 145 sellers compete in Bausteine Xxl on Amazon Germany. The top 5 Bausteine Xxl products take 43% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Bausteine Xxl?

Bausteine Xxl buyers on Amazon Germany complain most about Preis-Leistungs-Verhältnis, Gesamtgröße, and Qualität insgesamt. An estimated 0.8% of orders come back.

When does demand for Bausteine Xxl peak?

Search demand for Bausteine Xxl on Amazon Germany peaks in Sep–Oct–Nov–Dec, and the busiest month runs 13.6× the quietest.

What does it cost to enter the Bausteine Xxl niche?

Bausteine Xxl sells for €49.16 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €9.43 to €371.62. The average product has 5,444 reviews, the count a new listing must catch up to.

Bausteine Xxl

Fail

Demand is soft, at -31.6% this quarter, so Bausteine Xxl is a Fail.

Flapen Score: 46
46 / 100Top 38% of 2,084 Spielzeug niches · +3 vs the category median of 43
Market size: €325K/yr328K searches / yr
90-day growth: -31.6%search demand this quarter
Competition: 43%top-5 click share · 14 brands · 145 sellers

Flapen Score

Bausteine Xxl against its category

The dotted line is the Spielzeug average. Past it, Bausteine Xxl is stronger. Inside it, weaker.

46Fail

This niche Category average

See the method

Market

The Bausteine Xxl market on Amazon at a glance

Shoppers on Amazon Germany searched for Bausteine Xxl 328K times last year and spent an estimated €325K. The top 5 brands take 79% of clicks. Demand peaks in Sep–Oct–Nov–Dec. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 2.0% of those searches ended in a purchase.

Shoppers searched for this 328K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -31.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €325K a year.

Searches, last 12 months: 328K
Growth, 90 days vs prior 90: -31.6%
Conversion, latest week: 2.0%
Market size, estimated: €325Ka year
Peak month: November13.6× the quietest month
Top search term: mega bloks129K searches a year

02 · Price

A sale here is worth €49.16.

Listings sell for €49.16 on average, from €9.43 to €371.62. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €49.16 that is €5K to €12K a year per listing.

Average price: €49.16inside the $15 to $100 sweet spot
Price range: €9.43–€371.62
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 100–250
Revenue per listing a year: €5K–€12K
Returns: 0.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

51% of listings pay for placement with sponsored ads. 77% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #1,151 within Bau- & Konstruktionsspielzeug. It carries 5,444 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings: 51%
Prime listings: 77%
Out of stock, average day: 0.6%
Average rank: #1,151in Bau- & Konstruktionsspielzeug
Average rating: 4.57 starsAmazon Germany average 4.37 stars
Average reviews: 5,444per listing
Listings tracked: 35

04 · Newcomers

0 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months: 3
Successful launches: 0Amazon's first-year sales bar
Average brand age: 38 months

Products

Top Bausteine Xxl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

Brands

14 flat

Sellers

145

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

43%

Top 20: 81%

Open market

16%

Brand 146%
Brand 214%
Brand 39%
Brand 45%
Brand 55%
Brand 65%
Open — no brand owns it (8 brands, 16%)

Demand

Bausteine Xxl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep, Oct, Nov, Dec · busiest ÷ quietest = 13.6×

Search terms

Top Bausteine Xxl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

mega bloks129K/yr -24.5%1.3% conv.
bausteine xxl26K/yr +7.6%0.1% conv.
xxl bausteine17K/yr +19.5%0.4% conv.
mega blocks12K/yr -27.8%2.9% conv.
bausteine groß10K/yr -25.1%0.6% conv.
große bausteine kinder12K/yr -50.6%0.5% conv.
mega blocks ab 1 jahr10K/yr -35.0%3.6% conv.
burgkidz12K/yr -25.8%1.1% conv.
mega bloks bausteine12K/yr -58.2%3.4% conv.
große bausteine12K/yr -35.4%0.4% conv.

Reviews and returns

What reviews say buyers love and hate about Bausteine Xxl

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Spaß/Unterhaltungserlebnis”

13%of negative reviews mention “Preis-Leistungs-Verhältnis”

0.8%of orders come back

“Wären sie etwas günstiger, könnte ich damit leben, aber für den Preis schicke ich sie zurück und kaufe lieber das Original.”

A buyer, on “Preis-Leistungs-Verhältnis”13% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

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FAQ

Common Bausteine Xxl questions

Answered from the same tracked data.

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