Barbie Kleiderschrank
FailDemand is soft, at -24.5% this quarter, so Barbie Kleiderschrank is a Fail.
- Flapen Score
- 41 / 100Ranks 1,212 of 2,084 Spielzeug niches · −2 vs the category median of 4341
- Market size
- €84K/yr144K searches / yr
- 90-day growth
- -24.5%search demand this quarter
- Competition
- 67%top-5 click share · 10 brands · 125 sellers
Flapen Score
Barbie Kleiderschrank against its category
The dotted line is the Spielzeug average. Past it, Barbie Kleiderschrank is stronger. Inside it, weaker.
Market
The Barbie Kleiderschrank market on Amazon at a glance
Shoppers on Amazon Germany searched for Barbie Kleiderschrank 144K times last year and spent an estimated €84K. The top 5 brands take 88% of clicks. Demand peaks in Aug–Sep–Oct–Nov–Dec. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 2.1% of those searches ended in a purchase.
Shoppers searched for this 144K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €84K a year.
- Searches, last 12 months
- 144K
- Growth, 90 days vs prior 90
- -24.5%
- Conversion, latest week
- 2.1%
- Market size, estimated
- €84Ka year
- Peak month
- December5.1× the quietest month
- Top search term
- barbie kleiderschrank94K searches a year
02 · Price
A sale here is worth €27.29.
Listings sell for €27.29 on average, from €14.84 to €64.89. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €27.29 that is €3K to €7K a year per listing.
- Average price
- €27.29inside the $15 to $100 sweet spot
- Price range
- €14.84–€64.89
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €3K–€7K
- Returns
- 1.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.4% of listings are out of stock. The average listing ranks #163 within Puppen & Zubehör. It carries 4,199 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 68%
- Prime listings
- 95%
- Out of stock, average day
- 1.4%
- Average rank
- #163in Puppen & Zubehör
- Average rating
- 4.38 starsAmazon Germany average 4.37 stars
- Average reviews
- 4,199per listing
- Listings tracked
- 19
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 36 months
Products
Top Barbie Kleiderschrank products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.
Brands
10 flat
Sellers
125
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
67%
Top 20: 100%
Open market
8%
- Brand 156%
- Brand 213%
- Brand 310%
- Brand 45%
- Brand 54%
- Brand 64%
- Open — no brand owns it (4 brands, 8%)
Demand
Barbie Kleiderschrank search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct, Nov, Dec · busiest ÷ quietest = 5.1×
Search terms
Top Barbie Kleiderschrank search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- barbie kleiderschrank94K/yr
- barbie schrank19K/yr
- kleiderschrank barbie9K/yr
- barbie schrank kleiderschrank9K/yr
- barbie kleiderschrank mit kleidung8K/yr
- barbie traumkleiderschrank5K/yr
Reviews and returns
What reviews say buyers love and hate about Barbie Kleiderschrank
We read the reviews and the return reasons for every product selling here.
“Sehr schlechte Qualität”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
19 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Barbie Kleiderschrank questions
Answered from the same tracked data.








