Skip to content

Badewannenstifte

soft demand (-51.7% this quarter) — Badewannenstifte doesn't clear our bar today.

Flapen Score

38
Skip it

Ranks 1,462 of 2,084 Spielzeug niches · −5 vs the category median of 43

Market size 7Growth 0Conversion 61Competition 26Returns 98Price range 14Avg price 23Brand share 44Review moat 39Quality gap 86
This niche Category average · 2,084 niches

Is Badewannenstifte profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Badewannenstifte is a €29K/yr Amazon Germany market (65K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 38/100.

Badewannenstifte: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -51.7% over the last 90 days and 5.3% of searches end in a purchase.

€29K

revenue / yr

Units sold / yr5K
Search volume / yr-51.7%65K
Conversion rate5.3%
Avg price€8.42

Who owns the niche?

The top 5 brands hold 79% of demand, so 21% of the market is open.

21%

open market share

Brands · sellers11 · 96
Top-5 product click share69%
Open market21%
Avg brand age43 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.1★ — the gap to enter on.

0/100

page quality · 16 products

Sponsored placement75%
New entrants (1y)1· 0 succeeded
Avg rating4.1★
Avg reviews2,633

Top Badewannenstifte products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.

€0€3K€6K€9K€12K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 rising

Sellers

96

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

17%

  • Tub Works39%
  • ZIMPLI21%
  • Simba7%
  • Aomig6%
  • Honeysticks6%
  • SES Creative5%
  • Open — no brand owns it (5 brands, 17%)

Badewannenstifte demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume65KCVR5.3%Products16Brands11Top 5 Brands79%OOS Rate8.9%Rating4.1★Reviews2,633Avg BSR#270
5K3KSpike '24Holiday '24Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.4×

Top Badewannenstifte search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • badewannenstifte21K/yr
  • badewannen stifte11K/yr
  • badestifte für kinder badewanne9K/yr
  • badestifte8K/yr
  • malseife5K/yr
  • badewannenstifte abwaschbar6K/yr
  • stifte badewanne kinder4K/yr
  • badewannenstifte für kinder2K/yr

What reviews say buyers love and hate about Badewannenstifte

What buyers mention most, as a share of all reviews.

What buyers love

82% of reviews
Spaß/Unterhaltungserlebnis37%

Badespaß

Farbe12%

Buntes Badewasser

Geschenk Zweck6%

Mega Geschenkidee

beworben Vs Tatsächliches Produkt6%

Hält, was es verspricht

Qualität insgesamt5%

Nice Produkt

What buyers complain about

73% of reviews
Farbe27%

Wenig Farbintensiv

Funktionalität insgesamt11%

Funktioniert nicht wie erwartet

Preis-Leistungs-Verhältnis8%

Für das Geld ungenügend

Haltbarkeit7%

Schnell defekt

Rückstand5%

Von wegen rückstandslos gehen die ab, ich musste ein halben Chemie Kasten drauf kippen um die Farbe von der Badewanne abzuschrubben

Badewannenstifte return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Geschenk Zweck
17%
2Gesamtgröße
13%
3Qualität insgesamt
10%
4Funktionalität insgesamt
10%
5Farbe
9%

Common Badewannenstifte questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Badewannenstifte 38/100 on Amazon Germany — Skip it. The niche generates €29K/yr across 16 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -51.7% over the last 90 days.
Search demand for Badewannenstifte on Amazon Germany peaks in Oct–Nov–Dec, where the busiest month runs 5.4× the quietest.