Is Baby Annabell profitable to sell on Amazon Germany?

Flapen scores Baby Annabell 36 out of 100 on Amazon Germany, a Fail. Shoppers spend €538K a year across 14 tracked products. Search demand grew -17.1% in the last 90 days.

How competitive is the Baby Annabell niche on Amazon Germany?

5 brands and 58 sellers compete in Baby Annabell on Amazon Germany. The top 5 Baby Annabell products take 70% of clicks, and the top 5 brands take 100%.

What do buyers complain about in Baby Annabell?

Baby Annabell buyers on Amazon Germany complain most about Funktionalität insgesamt, Haltbarkeit, and Farbe. An estimated 2.2% of orders come back.

What does it cost to enter the Baby Annabell niche?

Baby Annabell sells for €79.23 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €15.98 to €596.91. The average product has 243 reviews, the count a new listing must catch up to.

Baby Annabell

Fail

The top 5 brands take 100% of clicks, so Baby Annabell is a Fail.

Filters High Price

Flapen Score: 36
36 / 100Ranks 1,583 of 2,084 Spielzeug niches · −7 vs the category median of 43
Market size: €538K/yr475K searches / yr
90-day growth: -17.1%search demand this quarter
Competition: 70%top-5 click share · 5 brands · 58 sellers

Flapen Score

Baby Annabell against its category

The dotted line is the Spielzeug average. Past it, Baby Annabell is stronger. Inside it, weaker.

36Fail

This niche Category average

See the method

Market

The Baby Annabell market on Amazon at a glance

Shoppers on Amazon Germany searched for Baby Annabell 475K times last year and spent an estimated €538K. All 5 brands take every click. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 475K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved -17.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €538K a year.

Searches, last 12 months: 475K
Growth, 90 days vs prior 90: -17.1%
Conversion, latest week: 1.4%
Market size, estimated: €538Ka year
Top search term: baby annabell237K searches a year

02 · Price

A sale here is worth €79.23.

Listings sell for €79.23 on average, from €15.98 to €596.91. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At €79.23 that is €20K to €40K a year per listing.

Average price: €79.23inside the $15 to $100 sweet spot
Price range: €15.98–€596.91
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 5K–6K
Units per listing a year: 250–500
Revenue per listing a year: €20K–€40K
Returns: 2.2%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 64% ship with Prime. On an average day, 15.4% of listings are out of stock. The average listing ranks #4,713 within Puppen & Zubehör. It carries 243 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings: 50%
Prime listings: 64%
Out of stock, average day: 15.4%
Average rank: #4,713in Puppen & Zubehör
Average rating: 4.57 starsAmazon Germany average 4.37 stars
Average reviews: 243per listing
Listings tracked: 14

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 40 months

Products

Top Baby Annabell products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 70% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

70%

Top 20: 100%

Open market

Brand 148%
Brand 244%
Brand 33%
Brand 42%
Brand 52%
Open — no brand owns it (0%)

Demand

Baby Annabell search demand

Weekly searches over the year. Pick a range.

Search terms

Top Baby Annabell search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

baby annabell237K/yr -19.1%0.9% conv.
annabelle puppe53K/yr -20.9%0.6% conv.
baby born annabell49K/yr -18.8%1.5% conv.
baby annabell puppe20K/yr +22.1%1.1% conv.
annabell33K/yr -25.7%0.1% conv.
puppe annabell27K/yr -17.7%0.7% conv.
baby annabell 43 cm12K/yr -21.7%1.2% conv.
baby annabell mit lebensechten funktionen von zapf8K/yr +6.6%0.7% conv.
baby annabell 36 cm8K/yr -33.1%0.5% conv.
baby annabelle7K/yr -16.8%0.7% conv.

Reviews and returns

What reviews say buyers love and hate about Baby Annabell

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Spaß/Unterhaltungserlebnis”

27%of negative reviews mention “Funktionalität insgesamt”

2.2%of orders come back

“Das darf einfach nicht passieren”

A buyer, on “Funktionalität insgesamt”27% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

22 topics

NegativePositive

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FAQ

Common Baby Annabell questions

Answered from the same tracked data.

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