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Adventskalender 2023 Mädchen

Fail

Shoppers spend an estimated $0 a year here, so Adventskalender 2023 Mädchen is a Fail.

Flapen Score
36
36 / 100
Ranks 1,583 of 2,084 Spielzeug niches · −7 vs the category median of 43
Market size
€0/yr451K searches / yr
90-day growth
-38.6%search demand this quarter
Competition
56%top-5 click share · 10 brands · 174 sellers

Flapen Score

Adventskalender 2023 Mädchen against its category

The dotted line is the Spielzeug average. Past it, Adventskalender 2023 Mädchen is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Adventskalender 2023 Mädchen market on Amazon at a glance

Shoppers on Amazon Germany searched for Adventskalender 2023 Mädchen 451K times last year and spent an estimated €0. The top 5 brands take 92% of clicks. Demand peaks in Oct–Nov. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 451K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -38.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €0 a year.

Searches, last 12 months
451K
Growth, 90 days vs prior 90
-38.6%
Conversion, latest week
0.0%
Market size, estimated
€0a year
Peak month
November215.1× the quietest month
Top search term
barbie adventskalender86K searches a year

02 · Price

A sale here is worth €23.22.

Listings sell for €23.22 on average, from €7.81 to €40.96. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €23.22 that is €2K to €6K a year per listing.

Average price
€23.22inside the $15 to $100 sweet spot
Price range
€7.81–€40.96
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€2K–€6K
Returns
1.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

10% of listings pay for placement with sponsored ads. 70% ship with Prime. On an average day, 11.7% of listings are out of stock. The average listing ranks #1,006 within Adventskalender. It carries 707 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
10%
Prime listings
70%
Out of stock, average day
11.7%
Average rank
#1,006in Adventskalender
Average rating
4.49 starsAmazon Germany average 4.37 stars
Average reviews
707per listing
Listings tracked
20

04 · Newcomers

0 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
28 months

Products

Top Adventskalender 2023 Mädchen products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

174

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

6%

  • Brand 180%
  • Brand 24%
  • Brand 33%
  • Brand 42%
  • Brand 52%
  • Brand 62%
  • Open — no brand owns it (4 brands, 6%)

Demand

Adventskalender 2023 Mädchen search demand

Weekly searches over the year, seasonality beneath. Pick a range.

60K40KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov · busiest ÷ quietest = 215.1×

Search terms

Top Adventskalender 2023 Mädchen search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • barbie adventskalender86K/yr
  • adventskalender barbie89K/yr
  • kalender mädchen7K/yr
  • adventskalender mädchen 6 jahre59K/yr
  • adventskalender barbie 2023727/yr
  • adventskalender mädchen 5 jahre53K/yr
  • barbie kalender7K/yr
  • barbie adventskalender 20221K/yr
  • adventskalender mädchen 4 jahre58K/yr
  • adventskalender mädchen 3 jahre44K/yr

Reviews and returns

What reviews say buyers love and hate about Adventskalender 2023 Mädchen

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Sammlungsobjekte”
33%of negative reviews mention “Qualität insgesamt”
1.3%of orders come back
“Der Inhalt, die Aufmachung und der Kalender sind sehr billig und qualitativ nicht gut”
A buyer, on “Qualität insgesamt”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Adventskalender 2023 Mädchen questions

Answered from the same tracked data.