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Abrissbirne Spielzeug

Fail

The top 5 brands take 100% of clicks, so Abrissbirne Spielzeug is a Fail.

Flapen Score
41
41 / 100
Ranks 1,212 of 2,084 Spielzeug niches · −2 vs the category median of 43
Market size
€260K/yr825K searches / yr
90-day growth
-41.4%search demand this quarter
Competition
56%top-5 click share · 3 brands · 125 sellers

Flapen Score

Abrissbirne Spielzeug against its category

The dotted line is the Spielzeug average. Past it, Abrissbirne Spielzeug is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Abrissbirne Spielzeug market on Amazon at a glance

Shoppers on Amazon Germany searched for Abrissbirne Spielzeug 825K times last year and spent an estimated €260K. All 3 brands take every click. Flapen scores it 41 out of 100, a Fail.

01 · Demand

An estimated 1.8% of those searches ended in a purchase.

Shoppers searched for this 825K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -41.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €260K a year.

Searches, last 12 months
825K
Growth, 90 days vs prior 90
-41.4%
Conversion, latest week
1.8%
Market size, estimated
€260Ka year
Top search term
rubble und crew537K searches a year

02 · Price

A sale here is worth €17.62.

Listings sell for €17.62 on average, from €6.31 to €47.21. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 500 to 750 of them. At €17.62 that is €9K to €13K a year per listing.

Average price
€17.62inside the $15 to $100 sweet spot
Price range
€6.31–€47.21
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
500–750
Revenue per listing a year
€9K–€13K
Returns
1.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

74% of listings pay for placement with sponsored ads. 89% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #318 within Baby- & Kleinkindspielzeug. It carries 395 reviews at 4.68 stars, so a new listing needs social proof before a better product.

Sponsored listings
74%
Prime listings
89%
Out of stock, average day
0.0%
Average rank
#318in Baby- & Kleinkindspielzeug
Average rating
4.68 starsAmazon Germany average 4.37 stars
Average reviews
395per listing
Listings tracked
19

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
33 months

Products

Top Abrissbirne Spielzeug products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

3 falling

Sellers

125

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

0%

  • Brand 195%
  • Brand 23%
  • Brand 31%

Demand

Abrissbirne Spielzeug search demand

Weekly searches over the year. Pick a range.

15K10KFeb '26Mar '26Mar '26Apr '26May '26May '26Jun '26

Search terms

Top Abrissbirne Spielzeug search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • rubble und crew537K/yr
  • rubble und crew spielzeug181K/yr
  • rubbel und crew28K/yr
  • abrissbirne spielzeug13K/yr
  • rubble and crew13K/yr
  • rubble crew11K/yr
  • rubble und crew fahrzeuge11K/yr
  • bauhunde5K/yr
  • abrissbirne5K/yr
  • paw patrol rubble and crew5K/yr

Reviews and returns

What reviews say buyers love and hate about Abrissbirne Spielzeug

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Spaß/Unterhaltungserlebnis”
22%of negative reviews mention “Preis-Leistungs-Verhältnis”
1.1%of orders come back
“Teuer”
A buyer, on “Preis-Leistungs-Verhältnis”22% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Abrissbirne Spielzeug questions

Answered from the same tracked data.