Is Mundharmonika profitable to sell on Amazon Germany?

Flapen scores Mundharmonika 47 out of 100 on Amazon Germany, a Fail. Shoppers spend €249K a year across 15 tracked products. Search demand grew -9.9% in the last 90 days.

How competitive is the Mundharmonika niche on Amazon Germany?

9 brands and 44 sellers compete in Mundharmonika on Amazon Germany. The top 5 Mundharmonika products take 63% of clicks, and the top 5 brands take 80%.

What do buyers complain about in Mundharmonika?

Mundharmonika buyers on Amazon Germany complain most about Audioqualität, Produktzustand, and Qualität insgesamt. An estimated 0.7% of orders come back.

When does demand for Mundharmonika peak?

Search demand for Mundharmonika on Amazon Germany peaks in Mar–Dec, and the busiest month runs 2.6× the quietest.

What does it cost to enter the Mundharmonika niche?

Mundharmonika sells for €12.19 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €4.73 to €28.94. The average product has 2,385 reviews, the count a new listing must catch up to.

Mundharmonika

Fail

Demand is soft, at -9.9% this quarter, so Mundharmonika is a Fail.

Flapen Score: 47
47 / 100Top 38% of 112 Musikinstrumente & DJ-Equipment niches · +2 vs the category median of 45
Market size: €249K/yr378K searches / yr
90-day growth: -9.9%search demand this quarter
Competition: 63%top-5 click share · 9 brands · 44 sellers

Flapen Score

Mundharmonika against its category

The dotted line is the Musikinstrumente & DJ-Equipment average. Past it, Mundharmonika is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Mundharmonika market on Amazon at a glance

Shoppers on Amazon Germany searched for Mundharmonika 378K times last year and spent an estimated €249K. The top 5 brands take 80% of clicks. Demand peaks in Mar–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 5.4% of those searches ended in a purchase.

Shoppers searched for this 378K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated €249K a year.

Searches, last 12 months: 378K
Growth, 90 days vs prior 90: -9.9%
Conversion, latest week: 5.4%
Market size, estimated: €249Ka year
Peak month: December2.6× the quietest month
Top search term: mundharmonika200K searches a year

02 · Price

A sale here is worth €12.19.

Listings sell for €12.19 on average, from €4.73 to €28.94. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At €12.19 that is €9K to €12K a year per listing.

Average price: €12.19under the $15 to $100 sweet spot
Price range: €4.73–€28.94
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 15K–20K
Units per listing a year: 750–1,000
Revenue per listing a year: €9K–€12K
Returns: 0.7%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.4% of listings are out of stock. The average listing ranks #7 within Musikinstrumente & DJ-Equipment. It carries 2,385 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings: 93%
Prime listings: 100%
Out of stock, average day: 0.4%
Average rank: #7in Musikinstrumente & DJ-Equipment
Average rating: 4.51 starsAmazon Germany average 4.37 stars
Average reviews: 2,385per listing
Listings tracked: 15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 67 months

Products

Top Mundharmonika products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 falling

Sellers

Top-5 brand share

80%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

13%

Brand 125%
Brand 219%
Brand 317%
Brand 410%
Brand 58%
Brand 67%
Open — no brand owns it (3 brands, 13%)

Demand

Mundharmonika search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Mar, Dec · busiest ÷ quietest = 2.6×

Search terms

Top Mundharmonika search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

mundharmonika200K/yr -9.7%5.5% conv.
mundharmonika für erwachsene44K/yr +8.5%5.6% conv.
harmonica19K/yr -4.4%4.0% conv.
harmonika25K/yr -19.3%3.3% conv.
mundharmonikas11K/yr +4.9%1.2% conv.
mundharmonika hohner16K/yr -8.2%2.3% conv.
hohner mundharmonika13K/yr -35.8%1.0% conv.
mundharmonika c dur9K/yr -17.7%5.4% conv.
hohner special 206K/yr +42.0%8.3% conv.
muntermonika6K/yr +7.5%5.0% conv.

Reviews and returns

What reviews say buyers love and hate about Mundharmonika

We read the reviews and the return reasons for every product selling here.

32%of positive reviews mention “Audioqualität”

23%of negative reviews mention “Audioqualität”

0.7%of orders come back

“Zum Krach machen für Kinder i. O. Wer guten Klang erwartet wird stark enttäuscht”

A buyer, on “Audioqualität”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Mundharmonika questions

Answered from the same tracked data.

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