Is alkoholfreier rotwein profitable to sell on Amazon Germany?

The niche generates €23K/yr across 24 tracked products. 0 of 4 products launched in the last 360 days are still selling. 90-day search growth is -31.1%. Flapen's verdict: Worth a look (55/100).

How competitive is the alkoholfreier rotwein niche?

20 brands and 20 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 56% of demand.

What do buyers complain about in alkoholfreier rotwein?

Top complaints mined from reviews: Geschmack insgesamt, Preis-Leistungs-Verhältnis, Süße. The return rate is 0.2%.

When does demand for alkoholfreier rotwein peak?

Demand peaks in Jan–Nov–Dec; the busiest month runs 3.4× the quietest.

What does it cost to enter the alkoholfreier rotwein niche?

Listings span €5.43–€45.26; the average listing price is €20.37 (sweet spot $15–$100). The average incumbent carries 93 reviews — the moat a new listing must climb.

alkoholfreier rotwein

Worth a look

Shows low returns (0.2%), but a small market ($23K/yr) keeps it on the watch list.

Returns

Incredible0.2%

return rate — above 5% kills the launch gate

Quality gap

Incredible3.9★

avg incumbent rating — lower means beatable quality

Review moat

Incredible93.42

avg incumbent reviews — the moat a new listing must climb

Avg price

Great€20.37

avg listing price — sweet spot $15–$100

Brand share

Great56%

top-5 brand share — no brand owns this niche

Price range

Great€5.43–€45.26

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay2.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-31.1%

90-day search growth — must beat 0% to launch

Market size

Bad€23K

€23K/yr · 40K searches

Signals No Dominant Brand Low Review Barrier Quality Gap

According to Flapen's Amazon Germany niche tracking, alkoholfreier rotwein is a €23K/yr Amazon Germany market (40K searches/yr). The top 5 brands hold 56% of demand. Demand peaks in Jan–Nov–Dec. Verdict: Worth a look — 55/100.

Data updated Jul 16, 2026 · scored weekly · How we score niches

alkoholfreier rotwein market data

Units sold / yr: 3K–3K; avg 100–250/product
Revenue / yr: €51K–€61K; units × avg price
Conversion rate: 2.8%
Avg BSR: #328
Page quality: 0%
Prime: 75%
Sponsored: 67%
Out of stock: 8.6%
Avg brand age: 67 months
Avg seller age: 183 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

20 falling

Sellers

Top-5 brand share

56%

Top 20: 100%

Top-5 click share

51%

Top 20: 98%

Open market

37%

Grand Sud18%
Schloss Sommerau10%
LIGHT live10%
Doppio Passo9%
Michel Schneider9%
KOLONNE NULL7%

Demand & seasonality

Weekly Amazon search volume, last 82 weeks — -31.1% search growth over the last 90 days.

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.4×

Open Trend

Top alkoholfreier rotwein search terms

rotwein alkoholfrei19K/yr -28.2%3.4% conv.
alkoholfreier rotwein17K/yr -33.1%2.0% conv.
alkoholfreier rotwein trocken5K/yr -36.4%5.4% conv.

All search terms

Top alkoholfreier rotwein products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Grand Sud - Alkoholfreier Rotwein Runder und fruchtiger Merlot (6 x 1 L)

Grand Sud€23.923.9★124 rev

Schloss Sommerau Alkoholfreier Rotwein lieblich (6 x 0.75 l)

Schloss Sommerau€15.614.1★403 rev

LIGHT live alkoholfrei 0 0% Wein Rot (6 x 0 75 l)

LIGHT live€18.174.3★37 rev

Doppio Passo Rosso Alternativa 0 0% alkoholfreier Rotwein aus Italien (1 x 0 75l)

Doppio Passo€5.433.2★202 rev

KOLONNE NULL - Tempranillo Premium alkoholfreier Rotwein trocken - 1× 0 75L - Rotwein 0 0% vegan & kalorienarm - alkoholfreier Wein für jeden Anlass

KOLONNE NULL€10.933.2★38 rev

Newest

by launch date

J0 0y! Rotwein alkoholfrei 0 0% (6 x 0 75 l)

J0,0y!€15.050 rev

4mo ago

Württemberger Wein EDITION GOURMET Lemberger Alkoholfrei 0 0% Vol. Rotwein (6 x 0 75 l) entalkoholisiert fruchtig & würzig Deutschland

Württemberger Wein€26.659 rev

4mo ago

DELINAT Bonarossa 2023 Italienischer Rotwein Trocken Bio-Wein aus Sizilien Vegan Nero dAvola und Syrah (1 x 0 75l)

Delinat€6.9562 rev

5mo ago

Alkoholfreier RottWein - Weißwein 0 0 LUSSORY PREMIUM | Bag in Box 10 Liter | Entspricht mehr als 13 Flaschen à 750 ml | Sparformat mit Zapfhahn | OHNE Zucker OHNE Alkohol KALORIENARM (Rotwein)

LUSSORY PREMIUM€45.2637 rev

9mo ago

Torres Icons Natureo 0.0 Tinto alkoholfrei halbtrocken Rotwein Spanien inkl. FeinWert E-Book (1 x 0.75 l)

FeinWert€10.051 rev

1y ago

What buyers say about alkoholfreier rotwein

What buyers praise and complain about, mined from review topics.

What buyers love

Alkoholgeschmack26%

“Eine der besten alkoholfreien Rotwein-Alternativen”

Geschmack insgesamt18%

“Gekühlt schmeckt er mir am besten”

Geschmack16%

“Hervorragend im Geschmack”

Süße15%

“Gute Balance ohne übermäßige Süße”

Alkoholgehalt4%

“Sehr schmackhafter alkoholfreier Lemberger”

Farbe4%

“Nicht zuletzt deshalb, weil sie ihre im gefüllten Zustand tolle Farbe durch den Wein bekommt, denn das Glas selbst ist farblos”

Preis-Leistungs-Verhältnis3%

“Der Preis ist für diese Wein-Alternative wirklich gut”

Qualität insgesamt2%

“Alkoholfreier Wein in sehr guter Qualität”

Frische1%

“fruchtig frisch”

Geruch1%

“der Duft angenehm fruchtig.”

What buyers complain about

Geschmack insgesamt36%

“schmeckt nach Essig”

Preis-Leistungs-Verhältnis12%

“Dafür ist er mir zu teuer”

Süße11%

“Viel zu süß”

Alkoholgehalt8%

“Alkoholfreie wein, sehr schlecht für mein geschmag”

Sauer5%

“Sehr sauer und nicht lecker”

Benutzerfreundlichkeit3%

“Flasche lässt sich sehr schwer öffnen”

Geruch3%

“Irritierender und unangenehmer Geschack und Geruch”

Alkoholgeschmack3%

“Kein Rotwein”

Allergien3%