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Air Up

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Air Up is a Maybe.

Flapen Score
50
50 / 100
Top 28% of 1,367 Lebensmittel & Getränke niches · +4 vs the category median of 46
Market size
€431K/yr888K searches / yr
90-day growth
-15.3%search demand this quarter
Competition
62%top-5 click share · 5 brands · 16 sellers

Flapen Score

Air Up against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Air Up is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Air Up market on Amazon at a glance

Shoppers on Amazon Germany searched for Air Up 888K times last year and spent an estimated €431K. All 5 brands take every click. Demand peaks in Jan–Sep–Oct–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 3.1% of those searches ended in a purchase.

Shoppers searched for this 888K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.1% of those searches ended in a purchase. Searches in the last 90 days moved -15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €431K a year.

Searches, last 12 months
888K
Growth, 90 days vs prior 90
-15.3%
Conversion, latest week
3.1%
Market size, estimated
€431Ka year
Peak month
September4.1× the quietest month
Top search term
air up pods636K searches a year

02 · Price

A sale here is worth €15.82.

Listings sell for €15.82 on average, from €4.12 to €27.71. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 500 to 750 of them. At €15.82 that is €8K to €12K a year per listing.

Average price
€15.82inside the $15 to $100 sweet spot
Price range
€4.12–€27.71
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
25K–30K
Units per listing a year
500–750
Revenue per listing a year
€8K–€12K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 13.2% of listings are out of stock. The average listing ranks #147 within Getränke, Kaffee & Tee. It carries 183 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
95%
Out of stock, average day
13.2%
Average rank
#147in Getränke, Kaffee & Tee
Average rating
4.20 starsAmazon Germany average 4.37 stars
Average reviews
183per listing
Listings tracked
22

04 · Newcomers

4 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
4Amazon's first-year sales bar
Average brand age
28 months

Products

Top Air Up products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

5 rising

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

62%

Top 20: 98%

Open market

0%

  • Brand 152%
  • Brand 233%
  • Brand 312%
  • Brand 41%
  • Brand 51%

Demand

Air Up search demand

Weekly searches over the year, seasonality beneath. Pick a range.

125K75KSpike '24Black Friday '24Holiday '24Spike '25Prime Day '25Black Friday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Sep, Oct, Nov, Dec · busiest ÷ quietest = 4.1×

Search terms

Top Air Up search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • air up pods636K/yr
  • airup pods82K/yr
  • air up pods mix set32K/yr
  • air up geschmack15K/yr
  • air up geschmack pods alle sorten10K/yr
  • air up flasche pods15K/yr
  • air - up pods17K/yr
  • air up pod9K/yr
  • pods air up10K/yr
  • airlines up pods8K/yr

Reviews and returns

What reviews say buyers love and hate about Air Up

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Geschmack insgesamt”
28%of negative reviews mention “Preis-Leistungs-Verhältnis”
0.1%of orders come back
“Teuer”
A buyer, on “Preis-Leistungs-Verhältnis”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Air Up questions

Answered from the same tracked data.