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Afri Cola

Fail

The top 5 brands take 95% of clicks, so Afri Cola is a Fail.

Flapen Score
46
46 / 100
Ranks 623 of 1,367 Lebensmittel & Getränke niches · on the category median
Market size
€86K/yr78K searches / yr
90-day growth
+5.3%search demand this quarter
Competition
72%top-5 click share · 8 brands · 30 sellers

Flapen Score

Afri Cola against its category

The dotted line is the Lebensmittel & Getränke average. Past it, Afri Cola is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Afri Cola market on Amazon at a glance

Shoppers on Amazon Germany searched for Afri Cola 78K times last year and spent an estimated €86K. The top 5 brands take 95% of clicks. Demand peaks in Jul. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 5.8% of those searches ended in a purchase.

Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.8% of those searches ended in a purchase. Searches in the last 90 days moved +5.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €86K a year.

Searches, last 12 months
78K
Growth, 90 days vs prior 90
+5.3%
Conversion, latest week
5.8%
Market size, estimated
€86Ka year
Peak month
July1.6× the quietest month
Top search term
afri cola38K searches a year

02 · Price

A sale here is worth €19.00.

Listings sell for €19.00 on average, from €1.24 to €38.33. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At €19.00 that is €5K to €10K a year per listing.

Average price
€19.00inside the $15 to $100 sweet spot
Price range
€1.24–€38.33
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
6K–8K
Units per listing a year
250–500
Revenue per listing a year
€5K–€10K
Returns
0.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

53% of listings pay for placement with sponsored ads. 59% ship with Prime. On an average day, 1.5% of listings are out of stock. The average listing ranks #153 within Getränke, Kaffee & Tee. It carries 860 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings
53%
Prime listings
59%
Out of stock, average day
1.5%
Average rank
#153in Getränke, Kaffee & Tee
Average rating
4.39 starsAmazon Germany average 4.37 stars
Average reviews
860per listing
Listings tracked
17

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Afri Cola products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

8 falling

Sellers

30

Top-5 brand share

95%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

3%

  • Brand 154%
  • Brand 215%
  • Brand 314%
  • Brand 49%
  • Brand 53%
  • Brand 62%
  • Open — no brand owns it (2 brands, 3%)

Demand

Afri Cola search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul · busiest ÷ quietest = 1.6×

Search terms

Top Afri Cola search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • afri cola38K/yr
  • fritz kola21K/yr
  • fritz cola9K/yr
  • afri cola zero7K/yr
  • fritz cola kiste3K/yr

Reviews and returns

What reviews say buyers love and hate about Afri Cola

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Geschmack insgesamt”
23%of negative reviews mention “Geschmack insgesamt”
0.1%of orders come back
“schmeckt anderes als normaleweise?”
A buyer, on “Geschmack insgesamt”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Afri Cola questions

Answered from the same tracked data.