Is zeichenblock profitable to sell on Amazon Germany?

The niche generates €30K/yr across 34 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -25.3%. Flapen's verdict: Skip it (39/100).

How competitive is the zeichenblock niche?

18 brands and 44 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 78% of demand.

What do buyers complain about in zeichenblock?

Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Stärke. The return rate is 0.5%.

When does demand for zeichenblock peak?

Demand peaks in Sep–Nov–Dec; the busiest month runs 5.2× the quietest.

What does it cost to enter the zeichenblock niche?

Listings span €2.57–€12.87; the average listing price is €8.19 (sweet spot $15–$100). The average incumbent carries 892 reviews — the moat a new listing must climb.

zeichenblock

Skip it

Prices mostly outside the sweet spot ($2.57–$12.87) — this niche doesn't clear our bar today.

Returns

Incredible0.5%

return rate — above 5% kills the launch gate

Conversion

Good5.9%

search→purchase rate — share of searches ending in a sale

Review moat

Good891.71

avg incumbent reviews — the moat a new listing must climb

Competition

Good49%

top-5 click share — leaders hold, buyers still browse

Brand share

Okay78%

top-5 brand share — brands hold most of the demand

Avg price

Bad€8.19

avg listing price — sweet spot $15–$100

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Growth

Bad-25.3%

90-day search growth — must beat 0% to launch

Market size

Bad€30K

€30K/yr · 62K searches

Price range

Bad€2.57–€12.87

cheapest to priciest tracked listing — scored on the share inside $15–$100

According to Flapen's Amazon Germany niche tracking, zeichenblock is a €30K/yr Amazon Germany market (62K searches/yr). The top 5 brands hold 78% of demand. Demand peaks in Sep–Nov–Dec. Verdict: Skip it — 39/100.

Data updated Jul 14, 2026 · scored weekly · How we score niches

zeichenblock market data

Units sold / yr: 4K–5K; avg 100–250/product
Revenue / yr: €33K–€41K; units × avg price
Conversion rate: 5.9%
Avg BSR: #67
Page quality: 0%
Prime: 100%
Sponsored: 79%
Out of stock: 0.0%
Avg brand age: 50 months
Avg seller age: 187 days

Competition & brand share

The top 5 products take 49% of clicks — established leaders, but buyers still shop beyond them.

Brands

18 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

49%

Top 20: 87%

Open market

18%

STATIONERY ISLAND22%
WSICSE22%
Oxford14%
Artecho12%
KINSPORY8%
Zenacolor4%
Open — no brand owns it (12 brands, 18%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -25.3% search growth over the last 90 days.

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 5.2×

Open Trend

Top zeichenblock search terms

skizzenblock26K/yr -24.7%5.6% conv.
skizzenblock a422K/yr -33.4%9.5% conv.
zeichen block6K/yr -29.8%1.9% conv.
sketch pad4K/yr +12.4%3.3% conv.
zeichnen block4K/yr -19.4%3.2% conv.

All search terms

Top zeichenblock products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Artecho Skizzenbuch A4 50 Blatt 200 g/m Zeichenblock & Malblock für Illustration Porträt & Skizzen mit Spiralbindung für Künstler 100 Seiten

Artecho€7.994.7★90 rev

STATIONERY ISLAND A4 Skizzenbuch 200 g/m Dickes Papier Spiralgebundener Zeichenbuch A4 Hardcover Skizzenblock zum Skizzieren Illustration Porträt 50 Blatt/100 Seiten

STATIONERY ISLAND€9.844.8★1,711 rev

Skizzenbuch A4 180g/m Skizzenpapier zum Zeichnen Sketch Book Zeichenpapier Spiralbindung zum Skizzieren Illustration Zeichenen (70 Blatt/140 Seiten)

WSICSE€6.654.7★108 rev

Oxford Artistic Skizzenblock A5 50 Blatt Zeichenblock mit Doppelspirale Sketchbook Kunstblock 130g/m säurefreies Papier Zeichenheft mit stabiler Rückpappe Skizzenheft für Zeichnen & Skizzen

Oxford€2.574.7★158 rev

KINSPORY Skizzenbuch A4 50 Blatt / 100 Seiten 100 g/m Spiralgebundenes Zeichenblock für Kinder Künstler für Zeichnungen und Skizzen Mal- und Schreibblock für Erwachsene Mädchen und Jungen

KINSPORY€4.374.7★1,089 rev

Newest

by launch date

DIYIDEA Skizzenbuch A4 200 g/m 100 Seiten Spiralbindung Hardcover Zeichenbuch für Bleistift Kohle Graphit & Pastell Für Anfänger & Profis

DIYIDEA€11.53149 rev

5mo ago

DIYIDEA Skizzenbuch A5 200 g/m 100 Seiten Spiralbindung Hardcover Zeichenbuch für Bleistift Kohle Graphit & Pastell Für Anfänger & Profis

DIYIDEA€9.03149 rev

5mo ago

Skizzenbuch A4 Zeichenblock Skizzenpapier Zum Zeichnen Malblock 160g/m Dickes Papier Spiralbindung für Künstler Kinder Studenten (40 Blatt/80 Seiten)

WSICSE€7.71144 rev

9mo ago

XiaoLidm Skizzenbuch A4 58 Blatt / 116 Seiten Hardcover Zeichenblock 160 g/m Dickes Papier Skizzenblock A4 Spiralgebundenes Sketchbook Zeichenpapier Ideal für Bleistift Kohle Pastell

XiaoLidm€7.557 rev

9mo ago

Oxford Artistic Skizzenblock A4 Katze 80 Blatt Zeichenblock mit Spirale Sketchbook Kunstblock 90g/m säurefreies Papier Zeichenheft mit stabiler Rückpappe Skizzenheft für Zeichnen & Skizzen

Oxford€4.2318 rev

12mo ago

What buyers say about zeichenblock

What buyers praise and complain about, mined from review topics.

What buyers love

Qualität insgesamt33%

“Super, danke, good quality”

Zeichenerfahrung18%

“Super Skizzenbuch”

Stärke9%

“Stabiles Skizzenbuch”

Preis-Leistungs-Verhältnis9%

“Super Preis, super Produkt”

beworben Vs Tatsächliches Produkt5%

“Hält was es verspricht”

Dicke4%

“Super dickes Papier”

Benutzerfreundlichkeit4%

“Handhabung: ⭐⭐⭐⭐⭐ (5/5).”

Geschenk Zweck3%

“Geschenk”

Design insgesamt2%

“Handhabung & Design”

Farbe2%

“leicht beige”

What buyers complain about

Gesamtgröße19%

“Die Grösse ist viel zu klein”

Qualität insgesamt8%

“Ganz schlechte Qualität”

Stärke8%

“sehr dünnes Papier”

Lackqualität6%

“Ist halt ein Malblock”

Farbe6%

“die Farben sind zwar nicht Crazy strahlend”

Preis-Leistungs-Verhältnis6%

“bisl teuer”

Dicke4%

“ist relativ dünn”

Druckqualität4%

“Dicke Stifte drucken leider durch”

Gewicht schwer4%

“Ziemlich schwer”

Geschenk Zweck4%

“Unbrauchbar zum Verschenken”

Top return reasons

Gesamtgröße30%

Qualität insgesamt11%

Dünn7%

Gewicht schwer7%

Geschenk Zweck7%

Funktionalität insgesamt4%

Farbe4%

Defekt Material/Teile4%

beworben Vs Tatsächliches Produkt4%

Produktzustand3%

Common questions

Is zeichenblock profitable to sell on Amazon Germany?: The niche generates €30K/yr across 34 tracked products. 0 of 7 products launched in the last 360 days are still selling. 90-day search growth is -25.3%. Flapen's verdict: Skip it (39/100).
How competitive is the zeichenblock niche?: 18 brands and 44 sellers compete. The top 5 products take 49% of clicks and top 5 brands hold 78% of demand.
What do buyers complain about in zeichenblock?: Top complaints mined from reviews: Gesamtgröße, Qualität insgesamt, Stärke. The return rate is 0.5%.
When does demand for zeichenblock peak?: Demand peaks in Sep–Nov–Dec; the busiest month runs 5.2× the quietest.
What does it cost to enter the zeichenblock niche?: Listings span €2.57–€12.87; the average listing price is €8.19 (sweet spot $15–$100). The average incumbent carries 892 reviews — the moat a new listing must climb.