Is Zeichenblock profitable to sell on Amazon Germany?

Flapen scores Zeichenblock 39 out of 100 on Amazon Germany, a Fail. Shoppers spend €30K a year across 34 tracked products. 0 of the 7 products launched in the last year cleared the first-year sales bar. Search demand grew -25.3% in the last 90 days.

How competitive is the Zeichenblock niche on Amazon Germany?

18 brands and 44 sellers compete in Zeichenblock on Amazon Germany. The top 5 Zeichenblock products take 49% of clicks, and the top 5 brands take 78%.

What do buyers complain about in Zeichenblock?

Zeichenblock buyers on Amazon Germany complain most about Gesamtgröße, Qualität insgesamt, and Stärke. An estimated 0.5% of orders come back.

When does demand for Zeichenblock peak?

Search demand for Zeichenblock on Amazon Germany peaks in Sep–Nov–Dec, and the busiest month runs 5.2× the quietest.

What does it cost to enter the Zeichenblock niche?

Zeichenblock sells for €8.19 on average on Amazon Germany, outside the $15 to $100 sweet spot. Listings run €2.57 to €12.87. The average product has 892 reviews, the count a new listing must catch up to.

Zeichenblock

Fail

Prices span $2.57–$12.87, mostly outside the sweet spot, so Zeichenblock is a Fail.

Flapen Score: 39
39 / 100Ranks 3,438 of 4,240 Küche, Haushalt & Wohnen niches · −9 vs the category median of 48
Market size: €30K/yr62K searches / yr
90-day growth: -25.3%search demand this quarter
Competition: 49%top-5 click share · 18 brands · 44 sellers

Flapen Score

Zeichenblock against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Zeichenblock is stronger. Inside it, weaker.

39Fail

This niche Category average

See the method

Market

The Zeichenblock market on Amazon at a glance

Shoppers on Amazon Germany searched for Zeichenblock 62K times last year and spent an estimated €30K. The top 5 brands take 78% of clicks. Demand peaks in Sep–Nov–Dec. Flapen scores it 39 out of 100, a Fail.

01 · Demand

An estimated 5.9% of those searches ended in a purchase.

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.9% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €30K a year.

Searches, last 12 months: 62K
Growth, 90 days vs prior 90: -25.3%
Conversion, latest week: 5.9%
Market size, estimated: €30Ka year
Peak month: December5.2× the quietest month
Top search term: skizzenblock26K searches a year

02 · Price

A sale here is worth €8.19.

Listings sell for €8.19 on average, from €2.57 to €12.87. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At €8.19 that is €819 to €2K a year per listing.

Average price: €8.19under the $15 to $100 sweet spot
Price range: €2.57–€12.87
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 4K–5K
Units per listing a year: 100–250
Revenue per listing a year: €819–€2K
Returns: 0.5%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

79% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #67 within Papier & Papierkunst. It carries 892 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings: 79%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #67in Papier & Papierkunst
Average rating: 4.67 starsAmazon Germany average 4.37 stars
Average reviews: 892per listing
Listings tracked: 34

04 · Newcomers

0 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 50 months on average, so the names here are settling in.

Launched, last 12 months: 7
Successful launches: 0Amazon's first-year sales bar
Average brand age: 50 months

Products

Top Zeichenblock products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 49% of clicks. Leaders hold, but buyers still shop past them.

Brands

18 falling

Sellers

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

49%

Top 20: 87%

Open market

18%

Brand 122%
Brand 222%
Brand 314%
Brand 412%
Brand 58%
Brand 64%
Open — no brand owns it (12 brands, 18%)

Demand

Zeichenblock search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Sep, Nov, Dec · busiest ÷ quietest = 5.2×

Search terms

Top Zeichenblock search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

skizzenblock26K/yr -24.7%5.6% conv.
skizzenblock a422K/yr -33.4%9.5% conv.
zeichen block6K/yr -29.8%1.9% conv.
sketch pad4K/yr +12.4%3.3% conv.
zeichnen block4K/yr -19.4%3.2% conv.

Reviews and returns

What reviews say buyers love and hate about Zeichenblock

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Qualität insgesamt”

19%of negative reviews mention “Gesamtgröße”

0.5%of orders come back

“Die Grösse ist viel zu klein”

A buyer, on “Gesamtgröße”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

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FAQ

Common Zeichenblock questions

Answered from the same tracked data.

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