Yankee Candles Herbst
FailDemand is soft, at -79.3% this quarter, so Yankee Candles Herbst is a Fail.
- Flapen Score
- 32 / 100Ranks 3,898 of 4,240 Küche, Haushalt & Wohnen niches · −16 vs the category median of 4832
- Market size
- €22K/yr38K searches / yr
- 90-day growth
- -79.3%search demand this quarter
- Competition
- 80%top-5 click share · 3 brands · 33 sellers
Flapen Score
Yankee Candles Herbst against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Yankee Candles Herbst is stronger. Inside it, weaker.
Market
The Yankee Candles Herbst market on Amazon at a glance
Shoppers on Amazon Germany searched for Yankee Candles Herbst 38K times last year and spent an estimated €22K. All 3 brands take every click. Demand peaks in Sep–Oct. Flapen scores it 32 out of 100, a Fail.
01 · Demand
An estimated 2.3% of those searches ended in a purchase.
Shoppers searched for this 38K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 2.3% of those searches ended in a purchase. Searches in the last 90 days moved -79.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated €22K a year.
- Searches, last 12 months
- 38K
- Growth, 90 days vs prior 90
- -79.3%
- Conversion, latest week
- 2.3%
- Market size, estimated
- €22Ka year
- Peak month
- October119.6× the quietest month
- Top search term
- yankee candles herbst19K searches a year
02 · Price
A sale here is worth €25.20.
Listings sell for €25.20 on average, from €17.51 to €34.50. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At €25.20 that is €0 to €3K a year per listing.
- Average price
- €25.20inside the $15 to $100 sweet spot
- Price range
- €17.51–€34.50
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€3K
- Returns
- 1.1%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 38% ship with Prime. On an average day, 14.8% of listings are out of stock. The average listing ranks #1,193 within Kerzen & Kerzenhalter. It carries 3,007 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 38%
- Out of stock, average day
- 14.8%
- Average rank
- #1,193in Kerzen & Kerzenhalter
- Average rating
- 4.41 starsAmazon Germany average 4.37 stars
- Average reviews
- 3,007per listing
- Listings tracked
- 8
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 72 months on average, so the names here are established.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 72 months
Products
Top Yankee Candles Herbst products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
3 falling
Sellers
33
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Brand 183%
- Brand 29%
- Brand 38%
- Open — no brand owns it (0%)
Demand
Yankee Candles Herbst search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Sep, Oct · busiest ÷ quietest = 119.6×
Search terms
Top Yankee Candles Herbst search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- yankee candles herbst19K/yr
- yankee candle autumn3K/yr
- yankee candles autumn4K/yr
- yankee candle pumpkin4K/yr
- yankee candles pumpkin4K/yr
- yankee candle herbst4K/yr
Reviews and returns
What reviews say buyers love and hate about Yankee Candles Herbst
We read the reviews and the return reasons for every product selling here.
“Zu süßer Duft -”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Yankee Candles Herbst questions
Answered from the same tracked data.









