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Wunderkerzen Xxl

Fail

Shoppers spend an estimated $88K a year here, so Wunderkerzen Xxl is a Fail.

Flapen Score
48
48 / 100
Ranks 2,042 of 4,240 Küche, Haushalt & Wohnen niches · on the category median
Market size
€88K/yr124K searches / yr
90-day growth
+10.4%search demand this quarter
Competition
72%top-5 click share · 9 brands · 11 sellers

Flapen Score

Wunderkerzen Xxl against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Wunderkerzen Xxl is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wunderkerzen Xxl market on Amazon at a glance

Shoppers on Amazon Germany searched for Wunderkerzen Xxl 124K times last year and spent an estimated €88K. The top 5 brands take 88% of clicks. Demand peaks in Jan–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 5.1% of those searches ended in a purchase.

Shoppers searched for this 124K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved +10.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated €88K a year.

Searches, last 12 months
124K
Growth, 90 days vs prior 90
+10.4%
Conversion, latest week
5.1%
Market size, estimated
€88Ka year
Peak month
December14.0× the quietest month
Top search term
wunderkerzen xxl76K searches a year

02 · Price

A sale here is worth €13.95.

Listings sell for €13.95 on average, from €5.49 to €39.65. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At €13.95 that is €3K to €7K a year per listing.

Average price
€13.95under the $15 to $100 sweet spot
Price range
€5.49–€39.65
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
€3K–€7K
Returns
0.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

56% of listings pay for placement with sponsored ads. 0% ship with Prime. On an average day, 6.3% of listings are out of stock. The average listing ranks #2,379 within Partyzubehör & Dekoration. It carries 410 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
56%
Prime listings
0%
Out of stock, average day
6.3%
Average rank
#2,379in Partyzubehör & Dekoration
Average rating
4.37 starsAmazon Germany average 4.37 stars
Average reviews
410per listing
Listings tracked
16

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 44 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
44 months

Products

Top Wunderkerzen Xxl products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

Brands

9 flat

Sellers

11

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

8%

  • Brand 138%
  • Brand 218%
  • Brand 313%
  • Brand 412%
  • Brand 57%
  • Brand 65%
  • Open — no brand owns it (3 brands, 8%)

Demand

Wunderkerzen Xxl search demand

Weekly searches over the year, seasonality beneath. Pick a range.

30K20KSpike '24Holiday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Dec · busiest ÷ quietest = 14.0×

Search terms

Top Wunderkerzen Xxl search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wunderkerzen xxl76K/yr
  • wunderkerzen lang17K/yr
  • xxl wunderkerzen8K/yr
  • wunderkerzen groß6K/yr
  • riesenwunderkerzen4K/yr
  • riesen wunderkerzen6K/yr
  • xxl wunderkerzen 100cm lang4K/yr
  • wunderkerzen 100cm3K/yr

Reviews and returns

What reviews say buyers love and hate about Wunderkerzen Xxl

We read the reviews and the return reasons for every product selling here.

28%of positive reviews mention “Qualität insgesamt”
43%of negative reviews mention “Qualität insgesamt”
<0.1%of orders come back, a rate Amazon rounds to zero
“Sehr schlechte Qualität”
A buyer, on “Qualität insgesamt”43% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Wunderkerzen Xxl questions

Answered from the same tracked data.