Windlicht Outdoor

Shoppers searched for this 970K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved -26.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €135K a year.

Searches, last 12 months

970K

Growth, 90 days vs prior 90

-26.5%

Conversion, latest week

0.8%

Market size, estimated

€135Ka year

Peak month

November3.1× the quietest month

Top search term

windlicht318K searches a year

Listings sell for €16.50 on average, from €5.32 to €57.47. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €16.50 that is €0 to €2K a year per listing.

Average price

€16.50inside the $15 to $100 sweet spot

Price range

€5.32–€57.47

Amazon Germany median price

€18.99across 29,809 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

€0–€2K

Returns

2.0%of orders · Amazon Germany median 1.1%

89% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 8.2% of listings are out of stock. The average listing ranks #141 within Kerzen & Kerzenhalter. It carries 249 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

89%

Prime listings

76%

Out of stock, average day

8.2%

Average rank

#141in Kerzen & Kerzenhalter

Average rating

4.55 starsAmazon Germany average 4.37 stars

Average reviews

249per listing

Listings tracked

107

20 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

20

Successful launches

2Amazon's first-year sales bar

Average brand age

35 months