Is Weinkühler Elektrisch profitable to sell on Amazon Germany?

Flapen scores Weinkühler Elektrisch 48 out of 100 on Amazon Germany, a Fail. Shoppers spend €46K a year across 18 tracked products. 4 of the 6 products launched in the last year cleared the first-year sales bar. Search demand grew +226.5% in the last 90 days.

How competitive is the Weinkühler Elektrisch niche on Amazon Germany?

15 brands and 53 sellers compete in Weinkühler Elektrisch on Amazon Germany. The top 5 Weinkühler Elektrisch products take 67% of clicks, and the top 5 brands take 79%.

What do buyers complain about in Weinkühler Elektrisch?

Weinkühler Elektrisch buyers on Amazon Germany complain most about Heizung, Gesamtgröße, and Geräuschpegel. An estimated 4.0% of orders come back.

When does demand for Weinkühler Elektrisch peak?

Search demand for Weinkühler Elektrisch on Amazon Germany peaks in Jun–Jul–Aug, and the busiest month runs 4.1× the quietest.

What does it cost to enter the Weinkühler Elektrisch niche?

Weinkühler Elektrisch sells for €86.02 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €30.80 to €458.89. The average product has 436 reviews, the count a new listing must catch up to.

Weinkühler Elektrisch

Fail

Shoppers spend an estimated $46K a year here, so Weinkühler Elektrisch is a Fail.

Filters Trending Quality Gap High Price

Flapen Score: 48
48 / 100Ranks 2,042 of 4,240 Küche, Haushalt & Wohnen niches · on the category median
Market size: €46K/yr60K searches / yr
90-day growth: +226.5%search demand this quarter
Competition: 67%top-5 click share · 15 brands · 53 sellers

Flapen Score

Weinkühler Elektrisch against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Weinkühler Elektrisch is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Weinkühler Elektrisch market on Amazon at a glance

Shoppers on Amazon Germany searched for Weinkühler Elektrisch 60K times last year and spent an estimated €46K. The top 5 brands take 79% of clicks. Demand peaks in Jun–Jul–Aug. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 0.9% of those searches ended in a purchase.

Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +226.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €46K a year.

Searches, last 12 months: 60K
Growth, 90 days vs prior 90: +226.5%
Conversion, latest week: 0.9%
Market size, estimated: €46Ka year
Peak month: July4.1× the quietest month
Top search term: flaschenkühler elektrisch18K searches a year

02 · Price

A sale here is worth €86.02.

Listings sell for €86.02 on average, from €30.80 to €458.89. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At €86.02 that is €0 to €9K a year per listing.

Average price: €86.02inside the $15 to $100 sweet spot
Price range: €30.80–€458.89
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 500–750
Units per listing a year: 0–100
Revenue per listing a year: €0–€9K
Returns: 4.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

61% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 9.7% of listings are out of stock. The average listing ranks #1,584 within Elektrische Küchengeräte. It carries 436 reviews at 3.87 stars, so a new listing needs social proof before a better product.

Sponsored listings: 61%
Prime listings: 83%
Out of stock, average day: 9.7%
Average rank: #1,584in Elektrische Küchengeräte
Average rating: 3.87 starsAmazon Germany average 4.37 stars
Average reviews: 436per listing
Listings tracked: 18

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months: 6
Successful launches: 4Amazon's first-year sales bar
Average brand age: 46 months

Products

Top Weinkühler Elektrisch products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 67% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 rising

Sellers

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

18%

Brand 128%
Brand 227%
Brand 313%
Brand 46%
Brand 55%
Brand 64%
Open — no brand owns it (9 brands, 18%)

Demand

Weinkühler Elektrisch search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jun, Jul, Aug · busiest ÷ quietest = 4.1×

Search terms

Top Weinkühler Elektrisch search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

flaschenkühler elektrisch18K/yr +344.1%0.5% conv.
weinkühler elektrisch20K/yr +140.6%0.8% conv.
getränkekühler elektrisch9K/yr +319.1%0.1% conv.
elektrischer weinkühler7K/yr +154.8%1.3% conv.
elektrischer flaschenkühler4K/yr +290.9%0.4% conv.
caso weinkühler3K/yr +92.2%2.6% conv.

Reviews and returns

What reviews say buyers love and hate about Weinkühler Elektrisch

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Qualität insgesamt”

20%of negative reviews mention “Heizung”

4.0%of orders come back

“Mal abgesehen, dass es wirklich sehr lange dauert bis er die Temperatur runterkühlt, ist die Temperatur Anzeige irreführend, da hier nur die Temperatur angezeigt wird, die die Kühlplatte erreichen wird”

A buyer, on “Heizung”20% of negative reviews mention the same topic

Every topic