Weihrauchbrenner
MaybeThe top 5 brands take only 36% of clicks. But demand is soft, at -45.5% this quarter, so Weihrauchbrenner is a Maybe.
- Flapen Score
- 56 / 100Top 17% of 4,240 Küche, Haushalt & Wohnen niches · +8 vs the category median of 4856
- Market size
- €138K/yr454K searches / yr
- 90-day growth
- -45.5%search demand this quarter
- Competition
- 27%top-5 click share · 43 brands · 65 sellers
Flapen Score
Weihrauchbrenner against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Weihrauchbrenner is stronger. Inside it, weaker.
Market
The Weihrauchbrenner market on Amazon at a glance
Shoppers on Amazon Germany searched for Weihrauchbrenner 454K times last year and spent an estimated €138K. The top 5 brands take 36% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 56 out of 100, a Maybe.
01 · Demand
An estimated 1.9% of those searches ended in a purchase.
Shoppers searched for this 454K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.9% of those searches ended in a purchase. Searches in the last 90 days moved -45.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €138K a year.
- Searches, last 12 months
- 454K
- Growth, 90 days vs prior 90
- -45.5%
- Conversion, latest week
- 1.9%
- Market size, estimated
- €138Ka year
- Peak month
- December10.7× the quietest month
- Top search term
- räucherstövchen126K searches a year
02 · Price
A sale here is worth €15.62.
Listings sell for €15.62 on average, from €4.33 to €39.35. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 100 to 250 of them. At €15.62 that is €2K to €4K a year per listing.
- Average price
- €15.62inside the $15 to $100 sweet spot
- Price range
- €4.33–€39.35
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €2K–€4K
- Returns
- 1.7%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.8% of listings are out of stock. The average listing ranks #274 within Raumdüfte. It carries 432 reviews at 4.35 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 100%
- Out of stock, average day
- 2.8%
- Average rank
- #274in Raumdüfte
- Average rating
- 4.35 starsAmazon Germany average 4.37 stars
- Average reviews
- 432per listing
- Listings tracked
- 72
04 · Newcomers
0 of last year's 19 launches cleared the first-year sales bar.
19 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 30 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 19
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 30 months
Products
Top Weihrauchbrenner products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
43 falling
Sellers
65
Top-5 brand share
36%
Top 20: 85%
Top-5 click share
27%
Top 20: 64%
Open market
58%
- Brand 110%
- Brand 29%
- Brand 36%
- Brand 46%
- Brand 55%
- Brand 65%
Demand
Weihrauchbrenner search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Nov, Dec · busiest ÷ quietest = 10.7×
Search terms
Top Weihrauchbrenner search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- räucherstövchen126K/yr
- räuchergefäß74K/yr
- weihrauchbrenner115K/yr
- räucherstövchen mit sieb36K/yr
- incense burner20K/yr
- stövchen räuchern17K/yr
- räuchergefäß mit sieb11K/yr
- räucher stövchen8K/yr
- räucherschale für weihrauch4K/yr
- weihrauch brenner5K/yr
Reviews and returns
What reviews say buyers love and hate about Weihrauchbrenner
We read the reviews and the return reasons for every product selling here.
“Kleiner als gedacht”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
21 topics
Keep looking
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Best Flapen score
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FAQ
Common Weihrauchbrenner questions
Answered from the same tracked data.