Weihnachtskerzen
FailShoppers spend an estimated $12K a year here, so Weihnachtskerzen is a Fail.
- Flapen Score
- 25 / 100Ranks 4,119 of 4,240 Küche, Haushalt & Wohnen niches · −23 vs the category median of 4825
- Market size
- €12K/yr275K searches / yr
- 90-day growth
- -23.5%search demand this quarter
- Competition
- 90%top-5 click share · 6 brands · 13 sellers
Flapen Score
Weihnachtskerzen against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Weihnachtskerzen is stronger. Inside it, weaker.
Market
The Weihnachtskerzen market on Amazon at a glance
Shoppers on Amazon Germany searched for Weihnachtskerzen 275K times last year and spent an estimated €12K. The top 5 brands take 90% of clicks. Flapen scores it 25 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -23.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated €12K a year.
- Searches, last 12 months
- 275K
- Growth, 90 days vs prior 90
- -23.5%
- Conversion, latest week
- 0.4%
- Market size, estimated
- €12Ka year
- Top search term
- weihnachtskerzen141K searches a year
02 · Price
A sale here is worth €12.62.
Listings sell for €12.62 on average, from €5.62 to €17.36. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At €12.62 that is €0 to €1K a year per listing.
- Average price
- €12.62under the $15 to $100 sweet spot
- Price range
- €5.62–€17.36
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€1K
- Returns
- 0.9%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 45.1% of listings are out of stock. The average listing ranks #154 within Kerzen & Kerzenhalter. It carries 4,309 reviews at 4.50 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 45.1%
- Average rank
- #154in Kerzen & Kerzenhalter
- Average rating
- 4.50 starsAmazon Germany average 4.37 stars
- Average reviews
- 4,309per listing
- Listings tracked
- 7
04 · Newcomers
0 of last year's 2 launches cleared the first-year sales bar.
2 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.
- Launched, last 12 months
- 2
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 39 months
Products
Top Weihnachtskerzen products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 16, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
12 Stück Duftkerze Geschenkset Weihnachten Weihnachtskerzen Weihnachtsgeschenke Set Geburtstagsgeschenk für frauen Personalisierte Geschenke für Weihnachten Jahrestag Bad Yoga Kleine
- Price
- €16.67
- Rating
- 4.6/5
- Reviews
- 141
- Age
- 11mo ago

Yankee Candle Duftkerze im Glas (groß) | Christmas Magic | Kerze mit langer Brenndauer bis zu 150 Stunden | Perfekte Geschenke für Frauen
- Price
- €17.36
- Rating
- 4.7/5
- Reviews
- 16,331
- Age
- 9y ago

Dekohelden24 6er Set Teelicht Weihnachtskugel - Christbaumkugel in rot Maße je Teelicht L/B/H: 4 x 4 x 5 cm.
- Price
- €14.23
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 4y ago

6 Pack Weihnachtskerzen Duftkerzen im Glas Duftkerzen Set für Weihnachten Natürliches Sojawachs Soja Aromatherapie Kerzen Deko Kerzen Geschenkset für Frauen Männer und Kollegen
- Price
- €11.92
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 10mo ago

BRUBAKER 20er Pack Baumkerzen Wachs - Weihnachtskerzen - Champagner
- Price
- €5.62
- Rating
- 4.5/5
- Reviews
- 5,930
- Age
- 7y ago
Trending
estimated 90-day click momentum
Primevolve Duftkerzen Geschenkset 12 Stück 2.5 OZGeburtstagsgeschenk für Geschenke für Personalisierte Geschenke für Weihnachten Jahrestag Bad Yoga Kleine Geschenke für
- Price
- €16.71
- Rating
- 4.5/5
- Reviews
- 1,668
- Age
- 3y ago

12 Stück Duftkerze Geschenkset Weihnachten Weihnachtskerzen Weihnachtsgeschenke Set Geburtstagsgeschenk für frauen Personalisierte Geschenke für Weihnachten Jahrestag Bad Yoga Kleine
- Price
- €16.67
- Rating
- 4.6/5
- Reviews
- 141
- Age
- 11mo ago

BRUBAKER 20er Pack Baumkerzen Wachs - Weihnachtskerzen - Champagner
- Price
- €5.62
- Rating
- 4.5/5
- Reviews
- 5,930
- Age
- 7y ago

BRUBAKER 20er Pack Baumkerzen Wachs - Weihnachtskerzen - Dunkelrot
- Price
- €5.85
- Rating
- 4.5/5
- Reviews
- 5,930
- Age
- 7y ago

6 Pack Weihnachtskerzen Duftkerzen im Glas Duftkerzen Set für Weihnachten Natürliches Sojawachs Soja Aromatherapie Kerzen Deko Kerzen Geschenkset für Frauen Männer und Kollegen
- Price
- €11.92
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 10mo ago
Newest
by launch date
6 Pack Weihnachtskerzen Duftkerzen im Glas Duftkerzen Set für Weihnachten Natürliches Sojawachs Soja Aromatherapie Kerzen Deko Kerzen Geschenkset für Frauen Männer und Kollegen
- Price
- €11.92
- Rating
- 4.1/5
- Reviews
- 9
- Age
- 10mo ago

12 Stück Duftkerze Geschenkset Weihnachten Weihnachtskerzen Weihnachtsgeschenke Set Geburtstagsgeschenk für frauen Personalisierte Geschenke für Weihnachten Jahrestag Bad Yoga Kleine
- Price
- €16.67
- Rating
- 4.6/5
- Reviews
- 141
- Age
- 11mo ago

Primevolve Duftkerzen Geschenkset 12 Stück 2.5 OZGeburtstagsgeschenk für Geschenke für Personalisierte Geschenke für Weihnachten Jahrestag Bad Yoga Kleine Geschenke für
- Price
- €16.71
- Rating
- 4.5/5
- Reviews
- 1,668
- Age
- 3y ago

Dekohelden24 6er Set Teelicht Weihnachtskugel - Christbaumkugel in rot Maße je Teelicht L/B/H: 4 x 4 x 5 cm.
- Price
- €14.23
- Rating
- 4.6/5
- Reviews
- 154
- Age
- 4y ago

BRUBAKER 20er Pack Baumkerzen Wachs - Weihnachtskerzen - Champagner
- Price
- €5.62
- Rating
- 4.5/5
- Reviews
- 5,930
- Age
- 7y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 90% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
13
Est. top-5 brand share
90%
Top 20: 100%
Est. top-5 click share
90%
Top 20: 100%
Open market
0%
- Amicably24%
- BRUBAKER22%
- Yankee Candle19%
- Dekohelden2413%
- ePicsoa12%
- Primevolve10%
- Open — no brand owns it (0%)
Demand
Weihnachtskerzen search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 446.5× · 10 of 12 months tracked
Search terms
Top Weihnachtskerzen search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- weihnachtskerzen141K/yr
- weihnachtskerze80K/yr
- christmas candles4K/yr
- weihnachtskerzen kerzen weihnachtsmotive9K/yr
- christmas candle14K/yr
- weihnachtskerzen wachs20K/yr
- weihnachts kerzen3K/yr
- weihnachts kerze3K/yr
Reviews and returns
What reviews say buyers love and hate about Weihnachtskerzen
We read the reviews and the return reasons for every product selling here.
“teuer”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Weihnachtskerzen questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









