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Wasserkocher Rot

Fail

Demand is soft, at -41.8% this quarter, so Wasserkocher Rot is a Fail.

Flapen Score
46
46 / 100
Ranks 2,414 of 4,240 Küche, Haushalt & Wohnen niches · −2 vs the category median of 48
Market size
€125K/yr116K searches / yr
90-day growth
-41.8%search demand this quarter
Competition
53%top-5 click share · 15 brands · 153 sellers

Flapen Score

Wasserkocher Rot against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Wasserkocher Rot is stronger. Inside it, weaker.

46Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Wasserkocher Rot market on Amazon at a glance

Shoppers on Amazon Germany searched for Wasserkocher Rot 116K times last year and spent an estimated €125K. The top 5 brands take 78% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 46 out of 100, a Fail.

01 · Demand

An estimated 3.5% of those searches ended in a purchase.

Shoppers searched for this 116K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 3.5% of those searches ended in a purchase. Searches in the last 90 days moved -41.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated €125K a year.

Searches, last 12 months
116K
Growth, 90 days vs prior 90
-41.8%
Conversion, latest week
3.5%
Market size, estimated
€125Ka year
Peak month
February4.5× the quietest month
Top search term
wasserkocher rot83K searches a year

02 · Price

A sale here is worth €30.75.

Listings sell for €30.75 on average, from €13.12 to €58.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At €30.75 that is €3K to €8K a year per listing.

Average price
€30.75inside the $15 to $100 sweet spot
Price range
€13.12–€58.45
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
€3K–€8K
Returns
3.0%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is reviews.

46% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 8.3% of listings are out of stock. The average listing ranks #314 within Elektrische Küchengeräte. It carries 1,881 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
46%
Prime listings
71%
Out of stock, average day
8.3%
Average rank
#314in Elektrische Küchengeräte
Average rating
4.32 starsAmazon Germany average 4.37 stars
Average reviews
1,881per listing
Listings tracked
24

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 59 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
59 months

Products

Top Wasserkocher Rot products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

Brands

15 falling

Sellers

153

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

53%

Top 20: 96%

Open market

18%

  • Brand 141%
  • Brand 219%
  • Brand 38%
  • Brand 45%
  • Brand 55%
  • Brand 65%
  • Open — no brand owns it (9 brands, 18%)

Demand

Wasserkocher Rot search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 4.5×

Search terms

Top Wasserkocher Rot search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • wasserkocher rot83K/yr
  • roter wasserkocher10K/yr
  • bosch wasserkocher rot5K/yr
  • wasserkocher retro rot6K/yr
  • wasserkocher rot retro8K/yr
  • wasserkocher bosch rot4K/yr

Reviews and returns

What reviews say buyers love and hate about Wasserkocher Rot

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Qualität insgesamt”
16%of negative reviews mention “Haltbarkeit”
3.0%of orders come back
“hält nicht was er verspricht”
A buyer, on “Haltbarkeit”16% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Wasserkocher Rot questions

Answered from the same tracked data.