Is Wasserfilter Magnifica S profitable to sell on Amazon Germany?

Flapen scores Wasserfilter Magnifica S 48 out of 100 on Amazon Germany, a Fail. Shoppers spend €1.2M a year across 11 tracked products. Search demand grew -16.7% in the last 90 days.

How competitive is the Wasserfilter Magnifica S niche on Amazon Germany?

7 brands and 79 sellers compete in Wasserfilter Magnifica S on Amazon Germany. The top 5 Wasserfilter Magnifica S products take 80% of clicks, and the top 5 brands take 94%.

What do buyers complain about in Wasserfilter Magnifica S?

Wasserfilter Magnifica S buyers on Amazon Germany complain most about Filterung, Preis-Leistungs-Verhältnis, and Gesamtgröße. An estimated 0.3% of orders come back.

When does demand for Wasserfilter Magnifica S peak?

Search demand for Wasserfilter Magnifica S on Amazon Germany is steady all year. The busiest month runs 1.4× the quietest.

What does it cost to enter the Wasserfilter Magnifica S niche?

Wasserfilter Magnifica S sells for €17.47 on average on Amazon Germany, inside the $15 to $100 sweet spot. Listings run €5.64 to €27.83. The average product has 8,343 reviews, the count a new listing must catch up to.

Wasserfilter Magnifica S

Fail

The top 5 brands take 94% of clicks, so Wasserfilter Magnifica S is a Fail.

Flapen Score: 48
48 / 100Ranks 2,042 of 4,240 Küche, Haushalt & Wohnen niches · on the category median
Market size: €1.2M/yr664K searches / yr
90-day growth: -16.7%search demand this quarter
Competition: 80%top-5 click share · 7 brands · 79 sellers

Flapen Score

Wasserfilter Magnifica S against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Wasserfilter Magnifica S is stronger. Inside it, weaker.

48Fail

This niche Category average

See the method

Market

The Wasserfilter Magnifica S market on Amazon at a glance

Shoppers on Amazon Germany searched for Wasserfilter Magnifica S 664K times last year and spent an estimated €1.2M. The top 5 brands take 94% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 10.7% of those searches ended in a purchase.

Shoppers searched for this 664K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 10.7% of those searches ended in a purchase. Searches in the last 90 days moved -16.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated €1.2M a year.

Searches, last 12 months: 664K
Growth, 90 days vs prior 90: -16.7%
Conversion, latest week: 10.7%
Market size, estimated: €1.2Ma year
Peak month: November1.4× the quietest month
Top search term: delonghi wasserfilter252K searches a year

02 · Price

A sale here is worth €17.47.

Listings sell for €17.47 on average, from €5.64 to €27.83. Amazon reports units sold in ranges. This niche sold 100K to 125K a year. The average listing sells 8,000 to 10,000 of them. At €17.47 that is €140K to €175K a year per listing.

Average price: €17.47inside the $15 to $100 sweet spot
Price range: €5.64–€27.83
Amazon Germany median price: €18.99across 29,809 niches
Units sold a year: 100K–125K
Units per listing a year: 8,000–10,000
Revenue per listing a year: €140K–€175K
Returns: 0.3%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads and reviews.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #18 within Kaffee, Tee & Espresso. It carries 8,343 reviews at 4.67 stars, so a new listing needs social proof before a better product.

Sponsored listings: 100%
Prime listings: 100%
Out of stock, average day: 0.0%
Average rank: #18in Kaffee, Tee & Espresso
Average rating: 4.67 starsAmazon Germany average 4.37 stars
Average reviews: 8,343per listing
Listings tracked: 11

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 62 months on average, so the names here are established.

Launched, last 12 months: 0
Successful launches: 0Amazon's first-year sales bar
Average brand age: 62 months

Products

Top Wasserfilter Magnifica S products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.

Brands

7 falling

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

80%

Top 20: 100%

Open market

Brand 152%
Brand 213%
Brand 311%
Brand 410%
Brand 58%
Brand 64%
Open — no brand owns it (1 brand, 2%)

Demand

Wasserfilter Magnifica S search demand

Weekly searches over the year, seasonality beneath. Pick a range.

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Wasserfilter Magnifica S search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

delonghi wasserfilter252K/yr -26.5%14.6% conv.
filter163K/yr +17.8%0.1% conv.
wasserfilter delonghi81K/yr -19.6%12.2% conv.
delonghi filter27K/yr -19.3%13.3% conv.
filter delonghi kaffeevollautomat22K/yr -33.2%15.0% conv.
wasserfilter delonghi magnifica s20K/yr -26.2%12.3% conv.
de longhi wasserfilter16K/yr -41.4%14.7% conv.
dlsc00210K/yr -19.2%9.2% conv.
delonghi wasserfilter dlsc00210K/yr -35.0%11.5% conv.
delonghi magnifica s wasserfilter11K/yr -39.4%14.1% conv.

Reviews and returns

What reviews say buyers love and hate about Wasserfilter Magnifica S

We read the reviews and the return reasons for every product selling here.

27%of positive reviews mention “Gesamtgröße”

35%of negative reviews mention “Filterung”

0.3%of orders come back

“Alle drei Filter defekt”

A buyer, on “Filterung”35% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

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FAQ

Common Wasserfilter Magnifica S questions

Answered from the same tracked data.

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