Wasserfarben Kinder Ab 3
FailDemand is soft, at -52.6% this quarter, so Wasserfarben Kinder Ab 3 is a Fail.
- Flapen Score
- 40 / 100Ranks 3,334 of 4,240 Küche, Haushalt & Wohnen niches · −8 vs the category median of 4840
- Market size
- €36K/yr73K searches / yr
- 90-day growth
- -52.6%search demand this quarter
- Competition
- 50%top-5 click share · 23 brands · 156 sellers
Flapen Score
Wasserfarben Kinder Ab 3 against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Wasserfarben Kinder Ab 3 is stronger. Inside it, weaker.
Market
The Wasserfarben Kinder Ab 3 market on Amazon at a glance
Shoppers on Amazon Germany searched for Wasserfarben Kinder Ab 3 73K times last year and spent an estimated €36K. The top 5 brands take 67% of clicks. Demand peaks in Feb–Mar–Nov–Dec. Flapen scores it 40 out of 100, a Fail.
01 · Demand
An estimated 5.1% of those searches ended in a purchase.
Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 5.1% of those searches ended in a purchase. Searches in the last 90 days moved -52.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €36K a year.
- Searches, last 12 months
- 73K
- Growth, 90 days vs prior 90
- -52.6%
- Conversion, latest week
- 5.1%
- Market size, estimated
- €36Ka year
- Peak month
- December3.4× the quietest month
- Top search term
- wasserfarben kinder ab 324K searches a year
02 · Price
A sale here is worth €9.69.
Listings sell for €9.69 on average, from €3.33 to €23.42. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €9.69 that is €969 to €2K a year per listing.
- Average price
- €9.69under the $15 to $100 sweet spot
- Price range
- €3.33–€23.42
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 100–250
- Revenue per listing a year
- €969–€2K
- Returns
- 0.4%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is reviews.
81% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 2.2% of listings are out of stock. The average listing ranks #84 within Malen. It carries 2,196 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 81%
- Prime listings
- 97%
- Out of stock, average day
- 2.2%
- Average rank
- #84in Malen
- Average rating
- 4.63 starsAmazon Germany average 4.37 stars
- Average reviews
- 2,196per listing
- Listings tracked
- 36
04 · Newcomers
2 of last year's 5 launches cleared the first-year sales bar.
5 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 5
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Wasserfarben Kinder Ab 3 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 50% of clicks. Leaders hold, but buyers still shop past them.
Brands
23 rising
Sellers
156
Top-5 brand share
67%
Top 20: 98%
Top-5 click share
50%
Top 20: 85%
Open market
29%
- Brand 123%
- Brand 217%
- Brand 314%
- Brand 49%
- Brand 54%
- Brand 64%
Demand
Wasserfarben Kinder Ab 3 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Feb, Mar, Nov, Dec · busiest ÷ quietest = 3.4×
Search terms
Top Wasserfarben Kinder Ab 3 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- wasserfarben kinder ab 324K/yr
- wasserfarben kinder ab 225K/yr
- wasserfarben kinder10K/yr
- wassermalfarben ab 2 jahre6K/yr
- wassermalfarben ab 3 jahre4K/yr
- tuschkasten ab 3 jahre4K/yr
Reviews and returns
What reviews say buyers love and hate about Wasserfarben Kinder Ab 3
We read the reviews and the return reasons for every product selling here.
“Farbe geht kaum von der Haut ab, selbst nach langem Baden sieht man noch die Farbe”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
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FAQ
Common Wasserfarben Kinder Ab 3 questions
Answered from the same tracked data.