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Warmhalteplatte

Maybe

Products sell for $40.50 on average, inside the sweet spot. But demand is soft, at -37.6% this quarter, so Warmhalteplatte is a Maybe.

Flapen Score
50
50 / 100
Top 39% of 4,240 Küche, Haushalt & Wohnen niches · +2 vs the category median of 48
Market size
€139K/yr275K searches / yr
90-day growth
-37.6%search demand this quarter
Competition
41%top-5 click share · 27 brands · 91 sellers

Flapen Score

Warmhalteplatte against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Warmhalteplatte is stronger. Inside it, weaker.

50Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Warmhalteplatte market on Amazon at a glance

Shoppers on Amazon Germany searched for Warmhalteplatte 275K times last year and spent an estimated €139K. The top 5 brands take 49% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 50 out of 100, a Maybe.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 275K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated €139K a year.

Searches, last 12 months
275K
Growth, 90 days vs prior 90
-37.6%
Conversion, latest week
1.3%
Market size, estimated
€139Ka year
Peak month
December4.8× the quietest month
Top search term
warmhalteplatte127K searches a year

02 · Price

A sale here is worth €40.50.

Listings sell for €40.50 on average, from €10.84 to €74.66. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At €40.50 that is €4K to €10K a year per listing.

Average price
€40.50inside the $15 to $100 sweet spot
Price range
€10.84–€74.66
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
5K–6K
Units per listing a year
100–250
Revenue per listing a year
€4K–€10K
Returns
3.1%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is low.

76% of listings pay for placement with sponsored ads. 79% ship with Prime. On an average day, 20.3% of listings are out of stock. The average listing ranks #627 within Elektrische Küchengeräte. It carries 314 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
76%
Prime listings
79%
Out of stock, average day
20.3%
Average rank
#627in Elektrische Küchengeräte
Average rating
4.44 starsAmazon Germany average 4.37 stars
Average reviews
314per listing
Listings tracked
33

04 · Newcomers

2 of last year's 14 launches cleared the first-year sales bar.

14 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
14
Successful launches
2Amazon's first-year sales bar
Average brand age
34 months

Products

Top Warmhalteplatte products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

27 falling

Sellers

91

Top-5 brand share

49%

Top 20: 95%

Top-5 click share

41%

Top 20: 89%

Open market

45%

  • Brand 115%
  • Brand 213%
  • Brand 38%
  • Brand 47%
  • Brand 56%
  • Brand 66%

Demand

Warmhalteplatte search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 4.8×

Search terms

Top Warmhalteplatte search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • warmhalteplatte127K/yr
  • wärmeplatte42K/yr
  • warmhalteplatte elektrisch39K/yr
  • warmhalteplatten15K/yr
  • wärmeplatte essen17K/yr
  • warmhalteplatte kabellos18K/yr
  • elektrische warmhalteplatte7K/yr
  • warmhaltematte5K/yr
  • wärmeplatten5K/yr

Reviews and returns

What reviews say buyers love and hate about Warmhalteplatte

We read the reviews and the return reasons for every product selling here.

22%of positive reviews mention “Heizung”
23%of negative reviews mention “Heizung”
3.1%of orders come back
“Hält nicht wirklich warm”
A buyer, on “Heizung”23% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

20 topics

NegativePositive

FAQ

Common Warmhalteplatte questions

Answered from the same tracked data.