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Vitrine

Maybe

The top 5 products take only 22% of clicks. But buyers convert on only 0.4% of searches, so Vitrine is a Maybe.

Flapen Score
60
60 / 100
Top 8% of 4,240 Küche, Haushalt & Wohnen niches · +12 vs the category median of 48
Market size
€809K/yr2.3M searches / yr
90-day growth
-29.0%search demand this quarter
Competition
22%top-5 click share · 67 brands · 78 sellers

Flapen Score

Vitrine against its category

The dotted line is the Küche, Haushalt & Wohnen average. Past it, Vitrine is stronger. Inside it, weaker.

60Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Vitrine market on Amazon at a glance

Shoppers on Amazon Germany searched for Vitrine 2.3M times last year and spent an estimated €809K. The top 5 brands take 43% of clicks. Demand peaks in Jan–Nov. Flapen scores it 60 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 2.3M times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -29.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated €809K a year.

Searches, last 12 months
2.3M
Growth, 90 days vs prior 90
-29.0%
Conversion, latest week
0.4%
Market size, estimated
€809Ka year
Peak month
January1.9× the quietest month
Top search term
vitrine525K searches a year

02 · Price

A sale here is worth €97.88.

Listings sell for €97.88 on average, from €6.86 to €471.40. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At €97.88 that is €0 to €10K a year per listing.

Average price
€97.88inside the $15 to $100 sweet spot
Price range
€6.86–€471.40
Amazon Germany median price
€18.99across 29,809 niches
Units sold a year
8K–10K
Units per listing a year
0–100
Revenue per listing a year
€0–€10K
Returns
1.8%of orders · Amazon Germany median 1.1%

03 · Entry bar

The bar here is ads.

96% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 8.1% of listings are out of stock. The average listing ranks #77 within Aufbewahrung & Organisation. It carries 934 reviews at 4.27 stars, so a new listing needs social proof before a better product.

Sponsored listings
96%
Prime listings
55%
Out of stock, average day
8.1%
Average rank
#77in Aufbewahrung & Organisation
Average rating
4.27 starsAmazon Germany average 4.37 stars
Average reviews
934per listing
Listings tracked
120

04 · Newcomers

10 of last year's 44 launches cleared the first-year sales bar.

44 products launched here in the last 12 months. 10 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
44
Successful launches
10Amazon's first-year sales bar
Average brand age
33 months

Products

Top Vitrine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

67 falling

Sellers

78

Top-5 brand share

43%

Top 20: 73%

Top-5 click share

22%

Top 20: 47%

Open market

52%

  • Brand 116%
  • Brand 29%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Vitrine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

70K50KSpike '24Black Friday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Nov · busiest ÷ quietest = 1.9×

Search terms

Top Vitrine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • vitrine525K/yr
  • vitrinenschrank428K/yr
  • glasvitrine231K/yr
  • schaukasten80K/yr
  • glasvitrine stehend81K/yr
  • acryl vitrine63K/yr
  • vitrine glas43K/yr
  • hängevitrine56K/yr
  • vitrine klein46K/yr
  • lego vitrine46K/yr

Reviews and returns

What reviews say buyers love and hate about Vitrine

We read the reviews and the return reasons for every product selling here.

24%of positive reviews mention “Montage/Installation”
18%of negative reviews mention “Montage/Installation”
1.8%of orders come back
“Wir haben es noch nicht zusammengebaut”
A buyer, on “Montage/Installation”18% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Vitrine questions

Answered from the same tracked data.