Turnmatte
Turnmatte shows a sweet-spot price point ($47.92 avg), but soft demand (-24.3% this quarter) keeps it on the watch list.
Flapen Score
Top 30% of 4,240 Küche, Haushalt & Wohnen niches · +4 vs the category median of 48
Is Turnmatte profitable on Amazon?
According to Flapen's Amazon Germany niche tracking, Turnmatte is a €136K/yr Amazon Germany market (281K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 52/100.
Turnmatte: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved -24.3% over the last 90 days and 1.0% of searches end in a purchase.
€136K
revenue / yr
Who owns the niche?
The top 5 brands hold 63% of demand, so 37% of the market is open.
37%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.
0/100
page quality · 58 products
Top Turnmatte products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
PhysKcal 5 Panel Macaron Klappbare Weichbodenmatte Turnmatte Fitnessmatte Gymnastikmatte mit Tragegriffen Sportmatte Spielmatte Tumbling-Matte für Kinder Polsterung für Activity Play
- Price
- €41.36
- Rating
- 4.4/5
- Reviews
- 245
- Age
- 2y ago
Klappbare Turnmatte | ca. 185 x 76 x 3 2 cm | Tragbare und faltbare Kinder Weichbodenmatte auch ideal als Gymnastikmatte Fitnessmatte Yogamatte - Spielmatte (bunt)
- Price
- €29.56
- Rating
- 4.2/5
- Reviews
- 137
- Age
- 8mo ago
ALPIDEX Turnmatte klappbare Weichbodenmatte 185 x 78 x 3 2 cm Gymnastikmatte Sportmatte für zuhause Kinder Erwachsene Farbe:lila
- Price
- €27.08
- Rating
- 4.7/5
- Reviews
- 891
- Age
- 3y ago
ALPIDEX Turnmatte klappbare Weichbodenmatte 185 x 78 x 3 2 cm Gymnastikmatte Sportmatte für zuhause Kinder Erwachsene Farbe:grün
- Price
- €27.48
- Rating
- 4.7/5
- Reviews
- 891
- Age
- 8y ago
CCLIFE Turnmatte für zuhause 180x60x5cm Turnmatte klappbar Gymnastikmatte dick 5cm geeignet für Indoor-Sportarten Weichbodenmatte für alle Altersgruppen
- Price
- €30.62
- Rating
- 4.6/5
- Reviews
- 1,650
- Age
- 8y ago
Trending
90-day click momentum
NEOLYMP Turnmatte klappbar - Faltbare Gymnastikmatte für Zuhause - Dicke Fitnessmatte für Kampfsport Yoga & Pilates - Weiche Bodenmatte mit Tragegriff & Klett-Verbindung (Grün 190 x 80 x 3 cm)
- Price
- €27.32
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
IBATMS Air Matte Track 3M 4M 5M 6M Aufblasbare Turnmatte & Gymnastikmatte für Kinder Tumbling Matte mit elektrischer Luftpumpe für Zuhause Outdoor Garten Gymnastik & Training
- Price
- €79.02
- Rating
- 4.4/5
- Reviews
- 279
- Age
- 2y ago
eyepower 180x60 Klappbare Turnmatte für Zuhause - Gymnastikmatte Dicke 5cm - Weichbodenmatte Klappbar - Turnmatte Kinder Outdoor Sport Matratze Sportmatte Faltbar Fitness Matte Pilates Pink-Lila
- Price
- €44.60
- Rating
- 4.7/5
- Reviews
- 1,078
- Age
- 7y ago
Klappbare Turnmatte | ca. 185 x 76 x 3 2 cm | Tragbare und faltbare Kinder Weichbodenmatte auch ideal als Gymnastikmatte Fitnessmatte Yogamatte - Spielmatte (bunt)
- Price
- €29.56
- Rating
- 4.2/5
- Reviews
- 137
- Age
- 8mo ago
COSTWAY Turnmatte klappbar 180 x 120cm Weichbodenmatte Gymnastikmatte 5 fach faltbar aus PU mit Tragegriff Sportmatte Fitnessmatte zuhause für Kinder Erwachsene (Blau)
- Price
- €69.09
- Rating
- 4.9/5
- Reviews
- 43
- Age
- 1y ago
Newest
by launch dateNEOLYMP Turnmatte klappbar - Faltbare Gymnastikmatte für Zuhause - Dicke Fitnessmatte für Kampfsport Yoga & Pilates - Weiche Bodenmatte mit Tragegriff & Klett-Verbindung (Grün 190 x 80 x 3 cm)
- Price
- €27.32
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago
Klappbare Turnmatte | ca. 185 x 76 x 3 2 cm | Tragbare und faltbare Kinder Weichbodenmatte auch ideal als Gymnastikmatte Fitnessmatte Yogamatte - Spielmatte (bunt)
- Price
- €29.56
- Rating
- 4.2/5
- Reviews
- 137
- Age
- 8mo ago
eyepower 180x60 Klappbare Turnmatte für Zuhause - Gymnastikmatte Dicke 3cm - Weichbodenmatte Klappbar - Turnmatte Kinder Outdoor Sport Matratze Sportmatte Faltbar Fitness Yogamatte Matte Mint-Lila
- Price
- €30.87
- Rating
- 4.7/5
- Reviews
- 1,078
- Age
- 1y ago
COSTWAY Turnmatte klappbar 180 x 120cm Weichbodenmatte Gymnastikmatte 5 fach faltbar aus PU mit Tragegriff Sportmatte Fitnessmatte zuhause für Kinder Erwachsene (Blau)
- Price
- €69.09
- Rating
- 4.9/5
- Reviews
- 43
- Age
- 1y ago
MSPORTS Turnmatte Premium klappbare Weichbodenmatte 190 x 80 x 5 cm Gymnastikmatte Sportmatte für zuhause Kinder Erwachsene (Blau 190 x 80 x 5 cm)
- Price
- €58.71
- Rating
- 4.6/5
- Reviews
- 227
- Age
- 1y ago
Competition: brands, sellers & click share
Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.
Brands
28 flat
Sellers
41
Top-5 brand share
63%
Top 20: 96%
Top-5 click share
35%
Top 20: 74%
Open market
32%
- ALPIDEX25%
- PhysKcal15%
- KaMel GmbH11%
- EYEPOWER7%
- CCLIFE6%
- MSPORTS5%
Turnmatte demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 3.2×
Top Turnmatte search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- turnmatte klappbar45K/yr
- weichbodenmatte38K/yr
- gymnastikmatte faltbar25K/yr
- turnmatte für zuhause56K/yr
- sportmatte kinder13K/yr
- gymnastikmatte kinder13K/yr
- klappbare turnmatte9K/yr
- weichbodenmatte klappbar11K/yr
- weichbodenmatten7K/yr
- turnmatte dick8K/yr
What reviews say buyers love and hate about Turnmatte
What buyers mention most, as a share of all reviews.
What buyers love
64% of reviews“Super Qualität”
“Perfekt 👍 Super feine Yogamatte 👍”
“Gute Handhabung und schnell auf- und abgebaut”
“Produkt aber wie gewünscht”
“Perfekt für Zuhause & super bequem”
What buyers complain about
60% of reviews“Haltbarkeit eher mau”
“Qualität unzureichend”
“Sofortiger Luftverlust”
“Rausgeworfenes Geld”
“sehr dünn”
Turnmatte return rate & reasons
Why buyers send it back, as a share of all return requests.
1.3%
Return rate
0%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Turnmatte questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
