- Flapen Score
- 35 / 100Ranks 3,749 of 4,240 Küche, Haushalt & Wohnen niches · −13 vs the category median of 4835
- Market size
- €6K/yr17K searches / yr
- 90-day growth
- -3.1%search demand this quarter
- Competition
- 57%top-5 click share · 14 brands · 22 sellers
Flapen Score
Topper H5 against its category
The dotted line is the Küche, Haushalt & Wohnen average. Past it, Topper H5 is stronger. Inside it, weaker.
Market
The Topper H5 market on Amazon at a glance
Shoppers on Amazon Germany searched for Topper H5 17K times last year and spent an estimated €6K. The top 5 brands take 84% of clicks. Demand peaks in Nov. Flapen scores it 35 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon Germany for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved -3.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated €6K a year.
- Searches, last 12 months
- 17K
- Growth, 90 days vs prior 90
- -3.1%
- Conversion, latest week
- 0.4%
- Market size, estimated
- €6Ka year
- Peak month
- November1.8× the quietest month
- Top search term
- topper h511K searches a year
02 · Price
A sale here is worth €100.65.
Listings sell for €100.65 on average, from €41.53 to €188.77. Amazon reports units sold in ranges. This niche sold 100 to 250 a year. The average listing sells 0 to 100 of them. At €100.65 that is €0 to €10K a year per listing.
- Average price
- €100.65above the $15 to $100 sweet spot
- Price range
- €41.53–€188.77
- Amazon Germany median price
- €18.99across 29,809 niches
- Units sold a year
- 100–250
- Units per listing a year
- 0–100
- Revenue per listing a year
- €0–€10K
- Returns
- 1.6%of orders · Amazon Germany median 1.1%
03 · Entry bar
The bar here is low.
84% of listings pay for placement with sponsored ads. 76% ship with Prime. On an average day, 19.8% of listings are out of stock. The average listing ranks #51 within Bettwaren & Bettwäsche. It carries 1,221 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 84%
- Prime listings
- 76%
- Out of stock, average day
- 19.8%
- Average rank
- #51in Bettwaren & Bettwäsche
- Average rating
- 4.51 starsAmazon Germany average 4.37 stars
- Average reviews
- 1,221per listing
- Listings tracked
- 25
04 · Newcomers
7 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 7 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 7Amazon's first-year sales bar
- Average brand age
- 32 months
Products
Top Topper H5 products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.
Brands
14 falling
Sellers
22
Top-5 brand share
84%
Top 20: 100%
Top-5 click share
57%
Top 20: 97%
Open market
13%
- Brand 157%
- Brand 210%
- Brand 39%
- Brand 45%
- Brand 53%
- Brand 63%
- Open — no brand owns it (8 brands, 13%)
Demand
Topper H5 search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov · busiest ÷ quietest = 1.8×
Search terms
Top Topper H5 search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- topper h511K/yr
- matratzen topper 10 cm5K/yr
- bedstory topper 180x200cm338/yr
Reviews and returns
What reviews say buyers love and hate about Topper H5
We read the reviews and the return reasons for every product selling here.
“Traumhaft hart”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Topper H5 questions
Answered from the same tracked data.









