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Textilfarbe

Textilfarbe shows low returns (0.5%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

61
Worth a look

Top 7% of 4,240 Küche, Haushalt & Wohnen niches · +13 vs the category median of 48

Market size 64Growth 44Conversion 57Competition 79Returns 97Price range 39Avg price 39Brand share 63Review moat 39Quality gap 57
This niche Category average · 4,240 niches

Is Textilfarbe profitable on Amazon?

According to Flapen's Amazon Germany niche tracking, Textilfarbe is a €591K/yr Amazon Germany market (1.1M searches/yr). The top 5 brands hold 67% of demand. Verdict: Worth a look — 61/100.

Textilfarbe: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +15.0% over the last 90 days and 4.9% of searches end in a purchase.

€591K

revenue / yr

Units sold / yr60K
Search volume / yr+15.0%1.1M
Conversion rate4.9%
Avg price€10.63

Who owns the niche?

The top 5 brands hold 67% of demand, so 33% of the market is open.

33%

open market share

Brands · sellers22 · 99
Top-5 product click share36%
Open market33%
Avg brand age56 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 44 products

Sponsored placement95%
New entrants (1y)7· 5 succeeded
Avg rating4.4★
Avg reviews2,630

Top Textilfarbe products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

Clicks spread well past the top 5 (36% combined) — an open shelf where new products get seen.

€0€30K€59K€89K€118K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

99

Top-5 brand share

67%

Top 20: 98%

Top-5 click share

36%

Top 20: 75%

Open market

28%

  • simplicol42%
  • Zenacolor7%
  • Artecho6%
  • colozoo6%
  • Shuttle Art6%
  • ARTFLY5%

Textilfarbe demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.1MCVR4.9%Products44Brands22Top 5 Brands67%OOS Rate4.4%Rating4.4★Reviews2,630Avg BSR#27
40K30KSpike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.6×

Top Textilfarbe search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • textilfarbe484K/yr
  • textilfarbe waschmaschinenfest136K/yr
  • textilfarbe schwarz110K/yr
  • textilfarben42K/yr
  • stoffmalfarben waschfest45K/yr
  • stofffarbe43K/yr
  • stofffarben waschfest42K/yr
  • stoffmalfarbe32K/yr
  • textilfarbe grün30K/yr
  • fabric paint33K/yr

What reviews say buyers love and hate about Textilfarbe

What buyers mention most, as a share of all reviews.

What buyers love

83% of reviews
Farbe48%

Super gefärbt

Qualität insgesamt9%

Super Produkt

Benutzerfreundlichkeit8%

Alles easy

beworben Vs Tatsächliches Produkt4%

genau wie auf dem Foto geworden

Lackqualität3%

Das Beste Färbemittel

What buyers complain about

75% of reviews
Farbe35%

Ungenügend

Fleckenbeständigkeit9%

Flecken

Funktionalität insgesamt7%

wenig effektiv

Lackqualität6%

Färben ohne Erfolg

Farbverblassen/Verfärbung5%

Verfärbung Waschmaschine

Textilfarbe return rate & reasons

Why buyers send it back, as a share of all return requests.

0.5%

Return rate

0%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Farbe
41%
2Materialqualität
13%
3Funktionalität insgesamt
10%
4Gesamtgröße
6%
5Lackqualität
3%

Common Textilfarbe questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Textilfarbe 61/100 on Amazon Germany — Worth a look. The niche generates €591K/yr across 44 tracked products. 5 of 7 products launched in the last 360 days are still selling. Search demand moved +15.0% over the last 90 days.
Search demand for Textilfarbe on Amazon Germany is steady year-round — the busiest month runs 1.6× the quietest.